a set of t-shirts

Apparel Brand Guide

Learn about our most popular brands and choose apparel that fits your store

woman in a black shirt and glasses

Bella + Canvas

Bella + Canvas is known for soft, durable tees in a wide range of sizes and colors. Their apparel is made with airlume combed and ring-spun cotton for comfort and long-lasting quality. The brand is reshaping fast fashion through eco-conscious manufacturing practices.

Their cutting process is optimized to use as much fabric as possible, reducing waste. Their dye house is bluesign® certified and was the first in the US to use only bluesign® approved dyes, chemicals, and softeners—guaranteeing fabrics are free from harmful substances. Bella + Canvas has also received Fair Labor Accreditation, protecting workers’ rights throughout their supply chain.

Details

Check out the brand's website

man in a pink shirt and black glasses

Gildan

Gildan offers everyday essentials like t-shirts, sweatshirts, and hoodies in both classic and modern fits. They’re part of the Genuine Responsibility® program, which focuses on reducing water use, cutting carbon emissions, and using renewable energy.

In 2024, 77.3% of their cotton was sourced through sustainable programs. Gildan is also ISO 45001 certified at five facilities, supporting occupational health and safety for more than 50,000 employees.

Details

Check out the brand's website
Read more about Genuine Responsibility®

man in a black hoodie

Cotton Herritage

Cotton Heritage is a US-based brand offering premium-quality loungewear, perfect for DTG and embroidery. Their collections include stylish hoodies and sweatpants designed for comfort and durability.

As a mill-direct, WRAP-certified company, Cotton Heritage is committed to ethical production and superior printability.

Details

Check out the brand's website

woman in a black hoodie with an image on the back

Stanley/Stella

Stanley/Stella is a Belgian brand dedicated to sustainable fashion. Their clothing is made from 100% organic cotton and recycled materials.

All products are certified by GOTS (organic cotton) or GRS (recycled materials), as well as OEKO-TEX, ensuring no harmful chemicals. They are also PETA-Approved and follow strict EU REACH regulations.

Stanley/Stella focuses on ethical manufacturing, transparency, and long-lasting apparel.

Details

Check out the brand's website

woman in a grey shirt with white tote bag

Econscious

Econscious lives up to its name by creating clothing from organic cotton and recycled fibers. Their entire line is GOTS-certified and PETA-approved vegan.

They’re also members of 1% For The Planet, donating 1% of every retail sale to support environmental nonprofits.

Details

Check out the brand's website

man in a blue windbreaker

Champion

A streetwear icon and part of the Authentic Brands Group, Champion is celebrated for innovative and durable designs. One of their standout features is the reverse weave technique—a knitted construction that resists shrinkage and helps retain shape even after many washes.

Champion apparel also provides excellent surfaces for customization. Whether you use DTG, DTF, embroidery, or heat-transfer methods, their garments are known to hold designs well. This makes them a reliable and stylish choice for print-on-demand stores.

Details

Check out the brand’s website

woman in a white and purple shirt

Next Level

Next Level is known for soft fabrics, innovative blends, and a wide variety of styles—from classic tanks to lightweight jackets. Their apparel is designed for comfort, durability, and versatility, making them a go-to choice for many print-on-demand stores.

The brand is also committed to responsible sourcing and ethical production. Their factories are WRAP-certified, and they’re a Fair Labor Association participating company, working toward full accreditation in 2025. Next Level also partners with Better Work at the factory, national, and international levels to improve working conditions and ensure respect for labor rights.

Details

Check out the brand's website
Read more about brand's CSR practices

We were able to triple our product catalog

People are quick to change what they like, so to keep up with that, you need to be innovating and putting out new designs or new products all the time. With print-on-demand, I can launch a collection of a dozen new products in a day.

People are quick to change what they like, so to keep up with that, you need to be innovating and putting out new designs or new products all the time. With print-on-demand, I can launch a collection of a dozen new products in a day.

We were able to triple our product catalog

People are quick to change what they like, so to keep up with that, you need to be innovating and putting out new designs or new products all the time. With print-on-demand, I can launch a collection of a dozen new products in a day.

People are quick to change what they like, so to keep up with that, you need to be innovating and putting out new designs or new products all the time. With print-on-demand, I can launch a collection of a dozen new products in a day.

I’m very grateful for Printful

In less than a year, my tees had made it to just about every state in the United States, as well as many different countries all over the world. I’m very grateful for Printful and for their print-on-demand service.

In less than a year, my tees had made it to just about every state in the United States, as well as many different countries all over the world. I’m very grateful for Printful and for their print-on-demand service.

I’m very grateful for Printful

In less than a year, my tees had made it to just about every state in the United States, as well as many different countries all over the world. I’m very grateful for Printful and for their print-on-demand service.

In less than a year, my tees had made it to just about every state in the United States, as well as many different countries all over the world. I’m very grateful for Printful and for their print-on-demand service.

The quality of AOP apparel is the best I've seen

I honestly think that Printful is underrated! The quality of AOP apparel is the best I've seen. I can stand behind my products proudly and also be confident when orders come in because they are relaible too.

I honestly think that Printful is underrated! The quality of AOP apparel is the best I've seen. I can stand behind my products proudly and also be confident when orders come in because they are relaible too.

The quality of AOP apparel is the best I've seen

I honestly think that Printful is underrated! The quality of AOP apparel is the best I've seen. I can stand behind my products proudly and also be confident when orders come in because they are relaible too.

I honestly think that Printful is underrated! The quality of AOP apparel is the best I've seen. I can stand behind my products proudly and also be confident when orders come in because they are relaible too.

See how people test Printful products from different brands

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Apparel Brand FAQ

What is the most popular t-shirt brand at Printful?

Our most popular t-shirts are made by Bella + Canvas.

Where can I read about Printful's sustainability practices?

At Printful, we're doing our best to add more and more sustainably produced items to our catalog. Each product is made on-demand, which allows us to avoid overproduction and textile waste. To learn more, read about sustainability and responsibility at Printful.