The dummy’s guide to Facebook Ads: Tips on spending your advertising budget most efficiently

By Krista Krumina on September 22nd, 2017 - Reading time: 9 minutes

Once you’ve launched your online store, the next step is getting eyes on it. One way to do that is through Facebook advertising.

The latest stats from 2017 show that the social media giant has over 2 billion active users, and 1.32 billion of them use Facebook every day. No wonder 93% of marketers use Facebook Ads regularly.

For brands with large budgets, it’s easier – they can experiment with ads, test audiences and creatives, and see what works and what doesn’t. But if you’re on a tight budget, those $500 you put into advertising better work and bring you results!

In this blog post, I’ll share my experiences working with Facebook ads for Startup Vitamins and Printful, and reveal some tested tips and tactics on how to get maximum results with minimal spending. These tactics worked for Startup Vitamins – an online store just like yours – so they might work for your store as well.

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Introducing Printful Warehousing & Fulfillment

By Liva Spandega on September 20th, 2017 - Reading time: 5 minutes

You might have heard us say these words before, but once again it’s true – it’s time for another major step forward in Printful’s story. We’re launching our new Printful Warehousing & Fulfillment service.

It’s been in beta testing for a few months, but now we’re ready to share it with everyone. So read on to find out what Warehousing & Fulfillment has to offer and how it can help you save valuable time and energy!

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Holiday marketing trends & ideas to improve your social media game in 2017

By Julia Gifford on September 15th, 2017 - Reading time: 6 minutes

Social media marketing has always been a tricky game to play since the rules keep changing. One thing we have always known, however, is that it’s a game that we ecommerce entrepreneurs need to be playing.

Here’s a look at the biggest digital marketing trends you should be paying attention to during the 2017 holiday season.

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How to jumpstart your holiday preparations [editorial calendar included]

By Julia Gifford on September 7th, 2017 - Reading time: 5 minutes

September’s here, and you know what that means? It’s only three months until Christmas! To some, this may seem like a lot of time, but for business owners selling their product, this is when you need to start preparing to ensure smooth sailing over the holidays.

This is the time to come up with your strategy. How will you promote your brand? What deal will you offer? What are your deadlines? There is a lot of work to be done, and we’re here to help! In this post, we’ll outline some of the key things to keep track of, and what you should be doing to leverage them.

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Grow your store with Printful’s ecommerce challenge

By Nora Inveiss on September 1st, 2017 - Reading time: 8 minutes

Lazy summer days are coming to an end, and with that starts the fall. The back to school season always feels ripe with possibility – it’s time for new challenges and to get started on things you might have been putting off.

With that in mind, we decided to launch a social media experiment – the #PrintfulChallenge. Every day throughout the month of September, we’re going to post (and complete!) one challenge, and we invite you all to join us!

Challenges range from sharing fun social media content to practical things you can do for your ecommerce store that’ll be helpful in the long run. The goal is to get motivated and getting things done in small, manageable steps.

If your store has fallen by the wayside or you’re looking for a motivational boost, then join us! Post a photo of each challenge to Facebook or Instagram (or both!) and use #PrintfulChallenge. We’ll share our own posts through Startup Vitamins, Printful’s sister company (and successful online store).

We’ve outlined each challenge in more detail – read more!

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