Una Berzina-Pudule, Author at Blog

Una Berzina-Pudule

Una is an SEO content marketing specialist with a knack for linkbuilding, SEO-friendly copywriting, and building stunning landing pages. In her spare time, she's an avid reader, and keeps close tabs on all things social media and mental health.

Marketing tips

How to Set Your Store Up for Success with Conversion Rate Optimization

By Una Berzina-Pudule • Reading Time: 6 minutes

During 2018–2019, the average ecommerce conversion rate on a global scale was 2.9%. That means less than 3 out of every 100 online store visitors made a purchase. That can...

Beginner's handbook

How to Start an Online Business in the UK with Print-On-Demand Drop Shipping

By Una Berzina-Pudule • Reading Time: 8 minutes

A step by step guide to understanding ecommerce in the UK and starting your online business with print-on-demand drop shipping!

Ecommerce platform guide • Marketing tips

Amazon SEO: How to Optimize Your Listings and Rank Higher

By Una Berzina-Pudule • Reading Time: 3 minutes

Learn how to optimize your Amazon listings, perform product keyword research, and more Amazon SEO hacks.

Marketing tips

What Is SEO and How It Works—a Beginner’s Guide [Free SEO checklist inside]

By Una Berzina-Pudule • Reading Time: 12 minutes

As of this year, 51% of shoppers turn to search engines to look for inspiration for their next purchase. For US shoppers, the first stop on their shopping journey is...

Beginner's handbook • Marketing tips

Beginner’s Guide on How to Price Your Products Online

By Una Berzina-Pudule • Reading Time: 7 minutes

Pricing your products can seem intimidating. And for a good reason—deciding on a product price is one of the determining factors that affects how well your online store performs among...

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