The world is changing – so far Printful has only offered Direct-to-Garment (or DTG) print products. But this is about to change as we move into the recently launched embroidery, and the soon-to-come screen printing.
Embroidery is a little different than DTG printing, and so the process and guidelines are a bit different. But no worries, because it’s easily doable, and in no time you’ll be offering styling hats, caps, beanies to your customers.
Choosing a design that works well on hats
One of the limitations of embroidery is that you don’t have as much freedom of color as you would with DTG. With embroidery, you’ll have to limit the colors and intricacy of your design. “Less is more” is a good motto to go by. Choose images that are simple, sharp, and high definition.
Here’s an example of a bad image to use for embroidery. The pixelized, unclear sides make it difficult to convert to an embroidery design.
Here’s a good example of a design. The minimal colors, sharp, clear sides make it idea.
Not all designs that you have on your other print products can be translated to a hat design. They have to be sized down and fit the guidelines. Fine lines should also be avoided, because they might be too small to stitch nicely.
Converting your design into an embroidery file
So far in Printful you’ve always had to upload your print file, and we take it from there. But for embroidery you need to submit a special type of file for our printers to be able to create your hat.
We have to digitize the file, this means converting if from Bitmap or Vector into a digitized .PES file with data/stitch information that’s readable by our Brother Embroidery Machine.
It may sound difficult, but all YOU have to do is send us the file – we’ll take care of the digitization process. When your print file is uploaded to your order, you’ll be charged a one-time fee of $8.95 for digitizing that particular image.
Technical info you should know
When you’re thinking about your hat design, keep in mind that you’re limited to a maximum of 4 colors of flat embroidery, and max 2 colors of 3D puff embroidery. Here are the colors you can choose from:
Make sure you check out the guidelines for even more detailed info on preparing your embroidery files.
So all that’s left to do is to choose your hat, send in your file to be digitized, and start selling!