Comparing both POD services
What is Printful?
Printful is a print-on-demand fulfillment company that lets you sell custom products without managing inventory, equipment, or shipping. By owning its production facilities, Printful maintains consistent print quality and high product standards, reflected in a low 0.24% reshipment rate.
This model supports a strong print-on-demand platform user experience, easier scaling, and enterprise-level support following the Snow Commerce acquisition.
What is Gelato?
Gelato is a print-on-demand platform that lets you design and sell custom products through a global network of third-party fulfillment partners. Production and shipping are handled by local printing companies, not Gelato-owned facilities.
While this print-on-demand model supports local production and global reach, print quality and shipping costs can vary by partner, and orders are assigned automatically with limited seller control.
What’s the main difference?
The key difference between Printful and Gelato is their fulfillment model. Printful owns and operates its global fulfillment centers, giving sellers greater control over print quality, fulfillment standards, and delivery times. Gelato relies on third-party print partners, which supports local fulfillment but can result in variations in product quality, shipping fees, and overall consistency.
Level up your online store with Printful
Consistent and reliable quality control
Every order follows the same three-step quality check across Printful’s in-house facilities.
Global fulfillment with local production
86% of orders are produced in the same region where they’re delivered, improving shipping speed and supporting efficient global shipping.
Easy integrations with major eCommerce platforms
Connect Printful to major eCommerce platforms and marketplaces to automate orders from one dashboard.
No upfront costs
Sell custom products with no inventory, equipment, or minimum orders. You only pay when you receive an order.
477 customizable products under one roof
Offer a diverse range of high-quality, customizable products from a single provider.
Tools that scale with you
Create, manage, and brand products using beginner-friendly tools built to support growth.
Businesses that trust Printful
Sell the same products as world-renowned brands
Make the switch to Printful
Choose a reliable print-on-demand partner with a bulletproof track record.
Go all in with Printful and get:
- Dependable quality and pricing in all markets and categories.
- Easier order management and consistent shipping prices.
- Better customer experience for multi-item orders.
- Streamlined branded labels for your products and packaging.
Printful in numbers
477
products to customize
1M+
items fulfilled each month
22
integration partners
128M
items trusted to deliver
Calculate your print-on-demand profit margins
Earn more when you switch to Printful
Frequently asked questions
In some regions, Gelato offers a lower base price by connecting sellers with local Print Providers. However, a closer Printful vs Gelato pricing analysis shows that costs vary widely by country and product, which can make pricing less predictable for an international POD business and harder to forecast monthly profit.
One of the key Printful advantages over Gelato is more stable pricing across regions, making it easier to plan margins and scale.
It depends on your goals. The Gelato print-on-demand service focuses on local production through third-party providers, which can be cost-effective for selling in a single market. Printful offers more consistent quality and predictable costs, making it a stronger option for serving international customers.
For sellers comparing options, many choose Printful as the best POD for beginners who want a simpler, more reliable setup as they grow.
There’s no clear winner. Sustainable print-on-demand practices vary, and both Gelato and Printful focus on different sustainability areas. Gelato emphasizes local production through its partner network, while Printful fulfills 86% of orders in the same region they’re delivered, offering similar environmental benefits while supporting scalability.
Printful stands apart for its product sustainability, with eco-friendly apparel made from at least 70% organic or recycled materials backed by strict certifications. Gelato focuses on organizational sustainability as a UN Global Compact participant aligned with the SDGs.
Printful and Gelato use different POD fulfillment models. Printful owns and controls production, while Gelato connects sellers to third-party print partners.
Printful’s in-house model delivers more consistent quality, predictable fulfillment, and faster delivery, which matters to high-volume sellers. Gelato’s partner-based approach keeps costs flexible but can lead to variation in quality and fulfillment. While Gelato’s product range includes 250+ popular items, Printful offers 477 high-demand products across more categories.
When choosing between Printful and Gelato for business, many sellers prefer Printful’s consistency and scale over Gelato’s network model.
Yes. Among POD platforms, Printful offers a significantly larger product line, with 477 customizable, high-quality products, compared to the smaller range Gelato has available through its network.
While both platforms let sellers create products like t-shirts and wall art, Printful includes more categories, such as home and living, accessories, and specialty products like phone cases, skincare, and pet products.
Yes. Printful offers a more diverse range of direct integrations with major platforms, making it easier to automate fulfillment and reach customers without extra tools. Gelato’s platform supports fewer native integrations but connects to Order Desk for broad compatibility, which adds an extra step and potential cost.
For sellers who want a simpler setup, Printful is usually the easier choice.
Yes. Both platforms offer similar product-level branding, but Printful provides more flexibility for packaging and marketing materials. All orders ship in white-label packaging, with optional paid pack-ins or custom packaging, plus a custom message on packing slips and branded order tracking at no extra cost. Gelato’s branding options are more limited and mostly paid.
Yes. Printful has no signup or subscription fees, and you only pay when an order is placed. An optional paid membership offers extra features, and the Printful Support experience includes setup and 24/7 assistance.
Absolutely. Printful’s in-house production model helps deliver consistent product quality and a reliable fulfillment experience. Managing products through one provider also makes it easier to maintain accurate product listings and support a growing print-on-demand business with a consistent brand experience.