Printful Lessons - E-commerce Lessons on-demand

On-demand video courses with expert commentary

Complete ecommerce short-courses, from beginners’ 101 to advanced tips

New lessons regularly with step-by-step strategies for success

Building your online business empire

Learn how to set up the best ecommerce apps, write superior store content, and use proven strategies to make sure your customers keep coming back.

Video length: 6 minutes

Feel Like Giving Up? 5 Ways To Help You Stay Motivated

If you’re feeling out of your element right now, you’re not alone. Are your energy levels dipping, your work quality is decreasing, or you feel really tense? This isn’t you being lazy or dramatic, but instead a physiological response to the amount of ment

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Video length: 7 minutes

Automated Shipping Confirmation Emails With Zapier

It's simple—your customers want to know where their package is. Learn how to automate your shipping confirmation emails with Printful and Zapier to save time and build customer loyalty.

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Video length: 13 minutes

7 Skills All Small Business Owners Should Know

Growing your business isn’t easy, especially if you're just starting out. But with careful planning and consideration—you can keep improving your business, as well as yourself, by focusing on the essentials.

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Video length: 10 minutes

5 Tips to Navigate Coronavirus as an Online Store Owner

Is it possible for your online store to thrive at this time? Check out these 5 tips to learn how to navigate Covid-19 as an online store owner.

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Video length: 8 minutes

Top 5 Ecommerce Affiliate Programs You Should Join

Find out what are the best 5 ecommerce affiliate programs you should join in 2021!

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Video length: 7 minutes

Ecommerce Platforms vs. Online Marketplaces for Print-on-Demand

Both ecommerce platforms and online marketplaces have their pros and cons. But, if you want to go from beginner seller to advanced entrepreneur, you have to know how to make the best of both to sell your products.

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Video length: 7 minutes

How to Be More Productive: Top Productivity Apps

Improve your productivity wih these easy-to-use apps!

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Video length: 7 minutes

How to Find a Niche Market for Your Online Store

Want to start an online store? Finding the niche market is the key to your success!

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Video length: 16 minutes

How to Price Your Print-On-Demand Products

Product pricing is one of the most important decisions you have to make for your store. It affects how well your online store performs among competitors, and how much profit you make.

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Video length: 13 minutes

10 Sales Psychology Tricks to Increase Conversions

How do you add pressure to your potential customers without scaring them away? Watch this video for ten actionable sales psychology tricks for your online store.

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Video length: 18 minutes

Top 7 Evergreen Warehousing Products

Find out what are the best products for warehousing, and how they can improve your business.

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Video length: 14 minutes

How to Be More Productive: 8 Productivity Tips for Work and Life

We’ve all got the same 24 hours in the day. So why does it seem like other people are doing so much more? The truth is: there’s no quick fix or resource. But there are some simple, everyday tips you can use to increase your productivity and balance your

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Video length: 5 minutes

Sell Four Times More During the Holiday Season

Find out which products sell best and learn useful tips & tricks for the biggest sales week of the year.

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Video length: 11 minutes

Pros and Cons of Print-on-demand drop shipping

What are the real pros and cons of the print-on-demand business model?

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Video length: 5 minutes

10 Fast Hacks to Grow Your Online Store

You don’t need all the time in the world to grow an online store. Bookmark this video, so the next time you find 15 minutes to spare, you won’t be struggling to think of something productive to do.

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Video length: 18 minutes

Top 10 Ecommerce Store Mistakes You Are Making

Are you making these 10 common mistakes on your online store?

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Video length: 8 minutes

REALISTIC Print-On-Demand Startup Budget

How much money do you really need to start an online print-on-demand store?

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Video length: 4 minutes

Get Your First Print On Demand Sales: 5 Easy Steps

Don't know how to get your first customers?

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Video length: 17 minutes

How Merchandising Can Help Your Sales Grow

We sat down with our friends Bella + Canvas to talk about merchandising and why it’s not just a buzzword.

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Video length: 6 minutes

How to Sell Custom Jewelry Online with Printful

Want to jump in on one of the biggest ecommerce trends? Watch our video!

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Video length: 8 minutes

How to Sell in Europe 2018

Wondering how to enter the European ecommerce market? You’re in luck, this is exactly what we’re talking about in this video.

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Video length: 10 minutes

Understanding VAT with Printful

Understanding VAT might seem overwhelming, but don’t worry this video will explain the basics of what VAT is.

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Video length: 4 minutes

How to prepare your store for the holiday season

Trying to prepare your store for the global shopping events, but don`t know where to start? Watch this video!

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Video length: 10 minutes

What you need to know about Sales Tax when Selling Online and Drop shipping in 2019

We'll be answering a few questions about sales tax, including what it is, why it's collected, and when and how to collect it.

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Video length: 6 minutes

Top 10 Shopify Apps to Help Grow Your Store

Check out these Shopify apps to help grow your store.

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Video length: 4 minutes

How To Sell Postcards

Take a closer look at Printful's postcards and how you can go about adding them to your store's collection.

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Digital marketing techniques

From networking with social media influencers to creating engaged email lists—drive traffic and sales with these expert-backed techniques.

Video length: 4 minutes

Marketing With Instagram Filters

Instagram Filters are all fun and games, but did you know they can also help grow your following and promote your store? If you want to create a unique experience for your customers and stand out among others, take a look!

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Video length: 7 minutes

Last-Minute Holiday Marketing Tips

Left your holiday-marketing preparation till the last minute this year? Don't worry, you still have time to follow these four crucial steps to get your store holiday season ready!

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Video length: 10 minutes

6 Ideas to Maximize Sales This Holiday Season

The average consumer spends $1,200 during the holidays. So why not encourage people to spend some of that money at your store? Check out these 6 proven ideas on how to successfully attract new and loyal customers this holiday season.

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Video length: 7 minutes

How to define your visual brand identity

Visual identity is the face of your company and the first thing your customers notice when they see your brand. Learn how to make your visuals cohesive, consistent, and memorable.

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Video length: 10 minutes

Create a Marketing Plan That Works: Automate Your Content Calendar

Marketing your business can be time consuming, especially if there is more than one channel you're trying to keep updated.

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Video length: 12 minutes

8 Email Marketing Tips for Print-on-Demand

For every dollar a company spends on email marketing, it makes $44 in return. If you’re not currently on top of your email marketing game, you should be.

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Video length: 11 minutes

How To Use Instagram Hashtags to Get More Engagement

How can Instagram hashtags help my business? Do I need to add 5, 15 or 30 tags to my posts? Should I choose the most popular hashtags? Get the answers to these and many more questions in our latest video.

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Video length: 10 minutes

11 Google Ads Marketing Tips For Your Online Store

Getting your store to show up on Google—the most visited website in the world—is crucial for online merchants.

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Video length: 18 minutes

Facebook Ads for Beginners

The ultimate Facebook Ads guide for beginners—follow these six steps to master Facebook advertising and see those orders come in!

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Video length: 9 minutes

Drive More Sales With Instagram: 5 Easy Steps

If you don’t know where to begin or need a little boost, watch this video and learn how to go big on Instagram.

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Video length: 12 minutes

Create Instagram Photos That Sell: 3 Easy Fashion Photography Tricks

Instagram is the new creative search engine, so you have to make sure your products stand out.

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Video length: 8 minutes

What is SEO: Ecommerce SEO for Beginners

Watch our guide to SEO to learn tips and tricks that are bound to help your store get noticed!

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Video length: 8 minutes

How To Create a Holiday Marketing Campaign

This 7-minute guide will help you prepare a successful marketing plan for the upcoming holidays!

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Video length: 12 minutes

Top Black Friday and Cyber Monday tips & tricks 2018

The Cyber Weekend is just around the corner and we’re here to share 15 tips for your store to make the most out of this shopping event.

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Video length: 10 minutes

Social Media Marketing Trends 2019: Printful Ecommerce Tips & Tricks

In this video we’ll look at the biggest social media marketing trends you should pay attention to during these upcoming holidays.

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Video length: 11 minutes

Drive More Sales With Great Product Photos

Our photographer Tim will share some insights behind great product photography so you can start taking those shots that sell!

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Video length: 9 minutes

How to Write an Effective About Us Page

Find out how to write the best possible “About Us” page for your store.

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Video length: 7 minutes

6 Cheap Word-of-Mouth Marketing Strategies

Learn 6 cheap word-of-mouth marketing strategies you can start implementing right away to get more customers and build a name for your brand.

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Video length: 10 minutes

How to Use Pinterest for Business

Pinterest isn't just a mood board for "pinspiration". With over 322 monthly active users looking for new products, Pinterest is a powerful marketing tool for your online store.

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Video length: 5 minutes

How to Prepare Your Store for Increased Traffic Over the Holidays

Find out how to get your online store ready for the increased traffic over the holidays.

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Video length: 7 minutes

How to use Instagram Reels For Business and Marketing

Showcase your brand, grow your following, AND build an authentic connection with your customers in just 15 seconds? Yes, it’s possible, and no, it’s not magic!

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Design, style & trends

Stuck in a creative rut or just looking for inspiration? Let’s get your storefront, brand, and products, catching the right attention.

Video length: 4 minutes

Top 5 Graphic Design Trends for Print-on-Demand 2021

Get inspired and boost your creativity with our top picks of the graphic design trends for 2021.

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Video length: 8 minutes

Top Print-on-Demand Product Trends 2021

Have you figured out your product collection for 2021? Check out this video to see what customers will shop for in the upcoming year!

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Video length: 6 minutes

How to Make T-Shirt Designs Work on Other Products?

Coming up with a great design can be a lot of work and can take some time. So why not be more efficient by getting as much out of each design as possible?

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Video length: 15 minutes

All You Need to Know About Custom Embroidery

If you want to join the machine embroidery trend, you've found the right place. In this video we'll go through everything you need to know about creating embroidery designs for print on demand.

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Video length: 8 minutes

Top Mobile Graphic Design Apps

Want to create designs for your online store using mobile devices? We found the best graphic design apps for Android and iOS that you can start using right now.

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Video length: 12 minutes

People Test Custom T-Shirts: Printful T-Shirt Review

There is a shirt for everyone out there! You just have to choose the right one.

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Video length: 6 minutes

Top 5 Graphic Design Trends 2020

Take a look at our top picks of the graphic design trends we’ll be seeing everywhere this year.

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Video length: 8 minutes

How to Create Designs for All-Over Products in Printful’s Mockup Generator

Find out how to easily create all-over product designs for free.

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Video length: 13 minutes

Top 10 Tips for a Perfect Design Print File

Create the perfect print file with these 10 easy tips.

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Video length: 8 minutes

Color Correcting for Print

How do you choose the colors that will look the same in your design and the actual product? Watch our video about color correcting for print to learn valuable tips and tricks

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Video length: 10 minutes

Why Color Matters in Ecommerce

90 seconds. That’s all it takes for a person to evaluate your product online. Up to 90% of that time is spent assessing color alone.

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Video length: 6 minutes

7 Print-On-Demand Design Mistakes Beginners Make

Are you making these print-on-demand design mistakes? Watch this video and don't lose time and money on designs that will fail–sometimes even before you start selling them.

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Video length: 5 minutes

Print on demand PRODUCT TRENDS for 2019: what to sell

As you probably already know, if you own an ecommerce store, you need to be keeping up with the latest trends, simply because that’s exactly what you’re customers are going to be doing.

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Video length: 7 minutes

How to Create T-Shirt Designs in Printful's Mockup Generator

Watch this video to learn how to apply this principle in our free to use mockup generator.

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Video length: 5 minutes

TOP 5 Free Design Apps For Creating T-Shirt Designs

Our graphics team found the best free alternatives to the Adobe Graphic design software that you can start using right now.

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Video length: 3 minutes

How to make a T-shirt mockup in: Photoshop

In this Printful tutorial, you`ll find out how to create your own T-shirt mockups the easy way.

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Video length: 18 minutes

Top 6 New Graphic Design Trends for 2019 - Printful Tips and Tricks

Watch our video, where our design team covers the core aesthetics of every trend and demonstrates their practical use on printed samples.

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Video length: 9 minutes

Top Graphic Design Trends for 2018 - Printful Tips and Tricks

When design and business go hand in hand, it's important to know the current industry standards and how they are evolving.

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Video length: 9 minutes

How to Choose the Best Font for Your Design

Find out how to select the font that'll work best for you!

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Video length: 9 minutes

Where to Get Images For T-Shirt Designs

So you have a great idea for a t-shirt but not the design know-how? Don't worry, there’s plenty of beginner-friendly online resources you can use to create a stunning t-shirt design

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