Merch (short for merchandise) are products intended for selling. While any business can call their products merch, this term is most commonly used when talking about items sold by musicians, influencers, and other celebrities.

Which is the best merch store maker?

If you want to create a stand-alone website for your store that you can fully customize, we recommend ecommerce platforms like Shopify, Wix, and others. These platforms have pre-made templates specifically for online stores. If you want something that’s a little less maintenance, you can go for a storefront on an ecommerce marketplace like Etsy, Amazon, or eBay. A marketplace works like a shopping mall—customers go to one place to visit multiple stores. While your competition will be more visible to your fans here, you’ll also have a better chance of getting discovered. You also need to consider your creative platform (YouTube, Twitch, or others). Check if ecommerce solution has the option to connect your creative platform with your store.

What’s the best merch for YouTubers and Twitch streamers?

We recommend t-shirts and hoodies for your audience. While we offer 333 customizable products, t-shirts and hoodies are two of the most popular merch items for celebrities and influencers.

Is the Printful merch maker free?

Yes, you can create merchandise with Printful for free. You only pay for the products you sell, plus fulfillment and shipping.

How much does it cost to design and sell merch?

Your Printful merch maker costs are: products, fulfillment, and shipping from the orders you sell. If you sell embroidered merch, you’ll also have to pay a digitization fee (up to $6.50) per design. Plus, you have to take into account non-Printful costs like: Store creation and subscription costs Paid marketing campaigns Anything else that goes into your business maintenance

Is it legal to sell merch?

Yes, it’s completely legal, as long as you own the rights to any content you use in your design and your design isn’t offensive. To make sure your merch comes through, read our Acceptable Content Guidelines.

Sell with Printful

Merch maker

4.61/5 average from 47563 reviews

Merch maker

Make more money by selling premium merchandise

4.61/5 average from 47563 reviews

Get started

Find soon-to-be fan favorites from 333 premium quality products

Build a catalog with products rated 4.61/5 from 47,565 reviews

Rest assured your brand’s into good hands—our return rate is only 0.24%

Make your merch with pros on your side

Increase customer satisfaction with reliable quality

All the products go through a 3-step quality check—before, during, and after printing

Get the best results in the industry

We’ve invested $88.7M into printing tech alone to guarantee unrivaled product quality

Receive in-house attention to detail

Your merch will be made by highly trained experts across all our fulfillment locations

Design and sell merchandise online for free

Give your fans a new way to connect with you

Strengthen your online community

Treat your fans to custom merch. Use your merchandise to:

Create brand awareness outside of your online channels
Run social media giveaways
Build fan loyalty and grow your audience

Get top-tier merch made by in-house experts

We’ve invested $88.7M into our tech and have a highly skilled in-house team. Your merch will go through a 3-step quality check:

Before printing—checking if your design has no quality errors
During the process—monitoring and eliminating any printing errors
After printing—checking for any print misplacements

Make your fans happy and coming back for more quality merchandise.

Keep your fans interested

Pick from hundreds of products to keep your catalog diverse and your fans excited. Update your merch collection with free design assets like:

Our ever-growing clipart library
Customizable pre-made graphics in Quick Designs
Variety of fonts in our Text Tool for your signature quotes

Save money on expensive design courses or software—get print files for free on Printful.

Feast your eyes on these merch ideas

Sell merch directly to your followers

Monetize your social media profiles with social commerce

Compare our print quality to other print-on-demand suppliers

t-shirt print quality compared to competitor 1

t-shirt print quality compared to competitor 2

t-shirt print quality compared to competitor 3

t-shirt print quality compared to competitor 4

t-shirt print quality compared to competitor 5

t-shirt print quality compared to competitor 6

t-shirt print quality compared to competitor 7

t-shirt print quality compared to competitor 8

Test without an upfront investment

We found Printful due to necessity. We started building our own apparel department. At about three shirts in, we realized it was going to be overwhelming trying to manage an apparel department. We really wanted to focus on our main product, our main SKUs. We just didn’t know how to get to at least a baseline level of inventory. Companies like Printful really allow us to build a store that looks credible.

We found Printful due to necessity. We started building our own apparel department. At about three shirts in, we realized it was going to be overwhelming trying to manage an apparel department. We really wanted to focus on our main product, our main SKUs. We just didn’t know how to get to at least a baseline level of inventory. Companies like Printful really allow us to build a store that looks credible.

Test without an upfront investment

We found Printful due to necessity. We started building our own apparel department. At about three shirts in, we realized it was going to be overwhelming trying to manage an apparel department. We really wanted to focus on our main product, our main SKUs. We just didn’t know how to get to at least a baseline level of inventory. Companies like Printful really allow us to build a store that looks credible.

We found Printful due to necessity. We started building our own apparel department. At about three shirts in, we realized it was going to be overwhelming trying to manage an apparel department. We really wanted to focus on our main product, our main SKUs. We just didn’t know how to get to at least a baseline level of inventory. Companies like Printful really allow us to build a store that looks credible.

Test designs without a massive print run commitment

There have been situations where we’ve thought “This t-shirt design was gonna be the next big thing.” And after putting some content, filming videos, and doing photos and memes behind it, we realized that the market wasn’t interested in the design. Unfortunately, we didn’t sell that shirt. But we didn’t lose money!

There have been situations where we’ve thought “This t-shirt design was gonna be the next big thing.” And after putting some content, filming videos, and doing photos and memes behind it, we realized that the market wasn’t interested in the design. Unfortunately, we didn’t sell that shirt. But we didn’t lose money!

Test designs without a massive print run commitment

There have been situations where we’ve thought “This t-shirt design was gonna be the next big thing.” And after putting some content, filming videos, and doing photos and memes behind it, we realized that the market wasn’t interested in the design. Unfortunately, we didn’t sell that shirt. But we didn’t lose money!

There have been situations where we’ve thought “This t-shirt design was gonna be the next big thing.” And after putting some content, filming videos, and doing photos and memes behind it, we realized that the market wasn’t interested in the design. Unfortunately, we didn’t sell that shirt. But we didn’t lose money!

You can only run a real brand with Printful

We switched to Printful before Christmas in 2018. We decided you can only run a real brand with Printful because of all the branding possibilities, the quality of the products, and the print as well. And of course—the outstanding service.

We switched to Printful before Christmas in 2018. We decided you can only run a real brand with Printful because of all the branding possibilities, the quality of the products, and the print as well. And of course—the outstanding service.

You can only run a real brand with Printful

We switched to Printful before Christmas in 2018. We decided you can only run a real brand with Printful because of all the branding possibilities, the quality of the products, and the print as well. And of course—the outstanding service.

We switched to Printful before Christmas in 2018. We decided you can only run a real brand with Printful because of all the branding possibilities, the quality of the products, and the print as well. And of course—the outstanding service.

Chad Price

Kettlebell Kings

Daniel Stone

Classic Dad

Markus Uehleke

The Philosopher’s Shirt

Keep customers happy and coming back for more

Our products have only a 0.24% return rate

How to make your own merch

Create a store

Set up an online shop for your merch and connect it to Printful

Design your merch

Use our free Design Maker to turn blank products into custom merch

Add the merch to your shop

Add your products to your online catalog

Start selling merch online

Share your merch on social media while we take care of your customers’ orders

Don’t think merch is worth it? See how much $$$ you could make.

Reach every fan anywhere with fast shipping

Fast shipping

Thanks to 15 fulfillment locations all over the world, we can deliver orders in the shortest time

No inventory hassle

Your products will be made on demand in the fulfillment centers closest to your fans

No order minimums

Meet even the most fluctuating customer demand without losing a dime on bulk orders

Build a your merch a home—an online store

We’ve got the best ecommerce solutions so you can have a safe and smooth experience

Explore integrations

Easy setup

Simple registration, integration, and design process

Free design tools

Save money and time on designs

24/7 customer service

A five-star assistance at your side

Frequently asked questions

Get inspired by awesome custom merchandise ideas

Band merchandise Bachelor & bachelorette party gear Branded merchandise Cause marketing merchandise Company shirts Custom school apparel

Custom spirit wear Eco-friendly t-shirts eSports jerseys Meme merchandise Podcast merch Political t-shirts

Spotify merch T-shirt fundraising merch Team shirts TikToker merchandise Video game merchandise

Ben Aqua

Merch maker

Merch maker

Make your merch with pros on your side

Increase customer satisfaction with reliable quality

Get the best results in the industry

Receive in-house attention to detail

Design and sell merchandise online for free

Strengthen your online community

Get top-tier merch made by in-house experts

Keep your fans interested

Feast your eyes on these merch ideas

Sell merch directly to your followers

Compare our print quality to other print-on-demand suppliers

Test without an upfront investment

Test without an upfront investment

Test designs without a massive print run commitment

Test designs without a massive print run commitment

You can only run a real brand with Printful

You can only run a real brand with Printful

Keep customers happy and coming back for more

How to make your own merch

Don’t think merch is worth it? See how much $$$ you could make.

Reach every fan anywhere with fast shipping

Fast shipping

No inventory hassle

No order minimums

Build a your merch a home—an online store

Easy setup

Free design tools

24/7 customer service

Frequently asked questions

Get inspired by awesome custom merchandise ideas