Create best-selling t-shirts in minutes with our free Design Maker
Sell your t-shirts online with automatic order fulfillment and no volume minimums
Ship custom t-shirts worldwide with fast, reliable delivery from local fulfillment centers
How to create and sell t-shirts online
Part 1
Make your choice
Pick from a wide range of custom shirts and styles ready for print-on-demand
Part 2
Add your design
Upload your own artwork or customize using custom t-shirt printing options
Part 3
Start selling online
List your own custom t-shirts online and sell with no upfront costs
Businesses that trust Printful
Create t-shirt designs and mockups with your own artwork
Explore our Design Maker
Experiment with countless design elements and create custom t-shirts that match your brand.
Try our:
- Getty Images
- Clipart collection
- Quick Designs
- Text Tool
Showcase your t-shirts
Create eye-catching t-shirt mockups with our product templates. You’ll get:
- High-quality images
- Flat lay, lifestyle, and model mockup options
- Holiday themes
- Downloadable mockup files
Create t-shirts for your target audience
Choose from men’s, women’s, and kids' t-shirts
Stay on top of customer wants with these best-sellers
Get unmatched quality tees for affordable prices
Start selling t-shirts online with print-on-demand
Easily turn your designs into products with Printful’s print-on-demand platform—no inventory, no upfront costs.
Choose your sales channel
Connect Printful to Shopify, Etsy, Wix, or another top platform to sell through your online store or preferred marketplace.
Connect your store to Printful
Sync your sales channel to Printful so orders placed in your store are automatically printed, packed, and shipped to your customers.
Let Printful handle fulfillment and printing
Rely on professional print fulfillment centers—choose direct-to-garment (DTG) printing for detailed designs or all-over printing for vibrant, wrap-around pattern prints.
Start selling and scale up
Publish product pages, promote your custom listings, and let Printful handle everything from printing to global delivery while you focus on growing your brand.
Why sell custom t-shirts with Printful
Easy to launch
Set up your ecommerce business in minutes and start creating shirts to sell with just a few clicks.
Unmatched quality
Quality products with professional t-shirt printing techniques backed by a 99.7% customer satisfaction rate.
Affordable prices
Sell high-quality shirts at cost-effective prices—reach more potential customers and still make a profit.
Print-on-demand dropshipping
Sell shirts online without holding inventory—produce only what you need, stay on trend, and avoid unnecessary costs.
All eyes on you
Promote your brand with packaging inserts, custom labels, and design features that help your unique designs stand out.
No order minimums
With Printful, sell shirts at your own pace—perfect for testing ideas and growing steadily.
How we’ve helped others achieve their dreams
Premium quality products
Since 2015, Printful has helped us grow by making premium quality products for us. Our customers are constantly impressed with the quality of the print and shirts, and I wouldn’t use Printful if they didn’t carry across the premium quality nature of the products I desire my brand to be known for.
Marc Sach
FUZZBALLS
The quality is really good!
I tried samples from a bunch of different companies—I wanted to make sure the quality was really good. Out of the samples I got, Printful was by far the best one. I recommend them to all my friends. For me, Printful has relieved so many anxieties I have about shipping, printing, the whole process of being a creator and selling your merch. It’s a cool way to put my art and designs onto actual products that people can wear.
Ben Aqua
Ben Aqua Shop
Recommend!
Printful has been absolutely crucial in helping our growth over the last year, handling the heavy lifting of production, storage, and delivery. Without Printful, we wouldn’t have been able to scale our sales anywhere near what we’ve been able to accomplish. The best part is, they just keep getting better so I’m excited to keep working with them!
Zach Horvath
LIVE A GREAT STORYGrow your brand interest and catalog with other products
Frequently asked questions
To sell print-on-demand t-shirts, connect your online store to Printful using our partnered integrations, featuring platforms like Shopify, Etsy, Wix, and more. If you’ve built your site from scratch, use our API to sync orders for automatic fulfillment and shipping.
Our custom shirts start at just $8.75, but your final cost will vary depending on the shirt style, print area, and printing method you choose, like direct-to-garment (DTG), all-over sublimation prints, or even custom embroidery. Design and sell t-shirts online with our free Design Maker—use it to preview pricing and any extras before you finalize your product.
Yes, many sellers successfully raise money through Printful’s print-on-demand model, and it's become increasingly popular. You only pay when a customer buys, so there are no upfront inventory costs. Set your own pricing—your profit depends on how much money you want to make per sale.
By offering niche custom products and building a loyal following, it’s possible to make and sell t-shirts with strong margins and long-term potential. See how Printful works to learn what makes it profitable.
You can usually sell shirts online without a special license, especially when starting small, but any business venture will eventually need one. However, requirements vary by location.
Some countries may require a business registration or tax ID, especially if you make a consistent income. To stay compliant, check with your local authorities or a tax professional.
There’s no single best platform—it depends on your needs and goals. Shopify offers flexibility for branding, Etsy gives you access to built-in traffic, and platforms like Wix and WooCommerce offer a mix of customization and ease of use.
The best part? All of these platforms integrate seamlessly with Printful, so you can automate your fulfillment and sell shirts with ease.
Yes—as one of the top ecommerce industry leaders, Etsy is a top marketplace for selling custom clothing, especially in niche markets.
Start selling on Etsy with Printful by listing products and automating fulfillment for print-on-demand t-shirts. Just start designing, order samples, and let Printful handle the rest.
Printful’s free design tool is one of the best options for how to make and sell t-shirts online.
Upload your own shirt artwork or create one from scratch using text, graphics, and mockup features. Use our interface to pick a print area—the front, back, sleeves, or even create all-over print shirts—and then publish them to your store to sell t-shirts online without inventory.
For more info on how to sell t-shirts online in 2025, read our blog on starting a t-shirt business.
If you choose to create t-shirts to sell, a strong design will connect with your target audience, reflect your niche, and work well with your chosen printing method.
Direct-to-garment printing (DTG) is ideal for complex designs, while direct-to-film (DTF) offers vibrant colors and better fabric compatibility. Be sure to follow our print file guidelines.
Check out our article on t-shirt design ideas for inspiration.
Yes, Printful allows sleeve printing for most styles, excluding ¾ sleeve shirts. If you’re looking for more flexible placement options, you can design all-over print shirts or add graphics to the nape or inside label. These extras are great for more personalization and building brand identity.
Yes—when done right, t-shirt selling can be a highly cost-effective way to earn income. With print-on-demand, there are no inventory costs or upfront investment. Add quality listings through Printful, target the right audience, and use marketing strategies to scale.
Your earnings from selling custom t-shirts vary widely based on production costs, pricing strategy, and sales volume. Custom t-shirt business profit margins typically range from 30% to 50%.
A good profit margin for custom t-shirts starts at 30%. Here are some strategies to increase your t-shirt business profit margin even further:
- Choose premium-quality t-shirts
- Combine several printing areas
- Try embroidery for a premium look
- Offer personalization options
- Use custom branding
There’s no one-size-fits-all price. To create t-shirts to sell, take your base production and shipping cost, then multiply it by 2–3x to set a competitive retail price.
If your shirt costs $10, a final price of $20–$30 is standard. Adjust pricing based on your target customers, competition, design complexity, and overall store strategy.
Additional insights and guides