personalized black and white tote bag, black hat and yellow phone case

Merch maker

Customize products with Printful’s merch maker with no upfront costs

4.6 Trustpilot star rating

6,597 reviews on Trustpilot

4.6

Average on Shopify

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Use merch maker on premium quality products rated 4.61/5 from 68,817 reviews

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Seamlessly integrate with 23 ecommerce platforms and marketplaces for hassle-free setup

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Get worldwide shipping and bulk order discounts for maximum market reach

How to make your own merch

Part 1

Create a store

Set up your own merchandise store on the world’s leading ecommerce platforms and sales channels

Part 2

Choose your own merch

From clothing and accessories to wall art and more, pick the right items to design for your brand

Part 3

Customize the design

Use our free merch Design Maker to turn custom products into your own merchandise

Part 4

Sell merchandise online

Share your merch and run ads to generate more sales while we handle everything from production to shipping

Make and sell merch online with professionals by your side

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In-house expertise and precision

Create top-notch products with Printful’s free print-on-demand merch maker—every item undergoes 3-step quality checks for flawless results

Industry-leading results

Achieve standout product design quality with advanced printing technology for custom logos, art, and branded products

Global fulfillment network

Reach your customers faster with Printful’s international fulfillment centers—optimized for reliable production, faster delivery, and fewer delays

Merch maker: Everything you need in one powerful tool

merch maker tool

Create pixel-perfect product designs with our built-in merch maker (aka Design Maker)—created for speedy customization and creativity with no previous design experience needed.

  • Free design access—use our built-in merch design maker at no cost
  • Quick Designs—customize pre-made graphics to create products faster
  • Text Tool—add slogans or quotes with hundreds of font options
  • Clipart library—choose from a wide variety of illustrations and icons
  • Smart layout tools—use guidelines and mockups for accurate previews
  • Advanced editing—layer elements and remove backgrounds with ease
  • Auto-generated print files—get production-ready files instantly, no extra software needed

Create merch and sell branded products online for free

Learn how to make merch, launch an ecommerce brand, and start making money

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Grow your online community

Create merchandise that builds connections and loyalty. Use your own merchandise to:

  • Create brand awareness outside of your online channels
  • Run social media giveaways to attract more customers
  • Build fan loyalty and grow your audience with branded products
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Get top-tier merch made by in-house experts

Enjoy premium products crafted by skilled in-house teams with no minimum order quantity. Your designs go through a rigorous quality check for the best results:

  • Before printing—we check your logo, artwork, or design files for errors
  • During printing—we monitor production and eliminate any errors
  • After printing—we go through quality assurance to meet high production standards
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Design new merch in just a few clicks

Keep your audience engaged with in-demand products and new custom clothing lines. Add variety to your merch collection with:

  • New seasonal drops and trending apparel styles from top white-label brands
  • In-demand niche products like tote bags, embroidered hats, and oversized hoodies
  • Constantly updated catalog featuring both evergreen and new standout pieces

 

Use Printful’s merch creator and free design assets to turn your ideas into high-quality products that attract customers and generate more sales.

 

Make your own merch with high-quality products

427 custom print and embroidery products ready for your branding

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Sell merch directly to your followers

Monetize your social media profiles with social commerce

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Don’t think merch is worth it?

See how much $$$ you could make with your own merchandise.

Get your merch delivered fast to fans everywhere

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Fast shipping

Thanks to 12 fulfillment locations worldwide, we’ll deliver orders in the shortest time

No inventory hassle

Your products will be made on demand in the fulfillment centers closest to your fans

No order minimums

Meet even the most fluctuating customer demand without losing a dime on bulk orders

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Build your merch a home—run an online store with POD

We’ve partnered with the best ecommerce solutions for a safe and smooth experience

quick store

Don’t have much time? Take a shortcut to selling online!

Use Quick Stores to set up and sell merchandise online fast

Frequently asked questions

Merch (short for merchandise): products intended for selling to fans or another specific target audience. Any business can call their products merch, but people normally use this term regarding items sold by musicians, influencers, and other celebrities.

If you want to create a stand-alone website for your store that you can fully customize, we recommend ecommerce platforms like Shopify, Wix, and others. These platforms have pre-made templates specifically for online stores.

 

If you want something that’s a little less maintenance, you can go for a storefront on an ecommerce marketplace like Etsy, Amazon, or eBay. A marketplace works like a shopping mall—customers go to one place to visit multiple stores. While your competition will be more visible to your fans here, you’ll also have a better chance of getting discovered.

 

You also need to consider your creative platform (YouTube, Twitch, or others). Check if ecommerce solution has the option to connect your creative platform with your store.

We recommend selling t-shirts, hoodies, accessories, and tote bags for your audience. While we offer 427 customizable products, t-shirts and hoodies are some of the popular merch items for celebrities and influencers.

Yes, the merch maker is completely free to use. Design merchandise without any upfront costs or subscription fees. From uploading your own designs to customizing fonts, graphics, and layouts, the tool gives you everything you need to build your merch at no extra charge.


You only pay when you sell a product, and the sale covers the cost, fulfillment, and shipping. What’s left is your profit!

Your Printful merch maker costs are: products, fulfillment, and shipping from the orders you sell. If you sell embroidered merch, you’ll also have to pay a digitization fee (up to $6.50) per design.

Plus, you have to take into account non-Printful costs like:

  • Store creation and subscription costs
  • Paid marketing campaigns
  • Anything else that goes into your business maintenance

Yes, it’s completely legal, as long as you own the rights to any content you use in your design and your design isn’t offensive. To make sure your merch comes through, read our Acceptable Content Guidelines.

The merch maker is Printful’s free online tool that lets you design custom products and create merch without needing inventory or minimum order quantities. It’s built to help you customize items, generate print files, and get your products ready for sale—all in one place.

Anyone can use Printful’s free merch maker—whether you’re an artist, influencer, business owner, or just looking to create your own merchandise. It’s perfect for launching or expanding a merch collection using the print-on-demand product fulfillment business model.

Use our merch maker to customize a wide range of products, including clothing like t-shirts and hoodies, tote bags, accessories, home decor, and more.

Yes, you can upload your own designs, logos, and artwork to customize your products using the merch maker, aka Design Maker.

We offer worldwide shipping to reach millions of customers, no matter where they are. Our expert team handles the rest of your fulfillment process to ensure quality and speed.

Yes, Printful offers bulk orders and bulk order discounts that apply automatically at checkout—no promo codes needed. You’ll get up to 55% off when ordering 25+ units of the same product.

You can mix colors, sizes, and designs as long as the base product is the same, and you’ll still get the discount. It’s perfect for teams, events, or scaling up your merch inventory.

Find the best custom products for your business model

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