custom apparel

Sell unique products with made-to-order customization

Get higher profit margins and better customer retention by letting buyers customize your products

Make customization work for your brand

See how Dunkin’ Donuts succeeded with custom products

dunkin donuts merch

In 2020, Dunkin’ Donuts dropped a limited edition holiday merch collection. In addition to buying ready-made Dunkin’ swag, shoppers could customise baseball caps, long-sleeve shirts, phone cases, and laptop cases with their names.

Once a buyer added their name to the design and made a purchase, each order was automatically sent to Printful. There it was printed or embroidered and shipped directly to the shopper under the Dunkin’ Donuts brand.

This campaign proved to be such a success that customized apparel is now a part of the Dunkin’ Donuts merchandise store.

We’ll handle your orders while you engage with your audience

shipping boxes

1M+ orders delivered every month
and we’re ready to ship even more

custom products

335 premium merchandise pieces
to customize with print and embroidery

global fulfillment

15 worldwide production facilities
so that your fans get their orders fast

quality fulfillment

Only 0.24% of all orders reshipped
due to unmet quality standards

Offer custom products with Printful

We’ll take care of...

Inventory management

Automatic fulfillment

Worldwide production

Quality control

Custom branding

20+ custom integrations

Product mockups

You can focus on…

Business growth

Product sales

Audience engagement

Designs and IP

Market research

Selling customized products is easier than you think

You don’t need to risk your money or deal with a complex setup process to start

Part 1
You sell

Feature products with a customizable design element on your store

Part 2
Buyers customize

Shoppers incorporate their names or other details in your design

Part 3
Printful creates

We automatically receive the order, then fulfill and ship it under your brand

Give your customers a customizable experience

Implement our Embedded Design Maker solution

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Allow your customers to be creative

They can freely choose items from the expanding Printful product collection and add the design directly through the white-label tool on your website.

Save your company’s time and resources

Developing your own solution could take up to 6 months, whereas, setting up Printful’s Design Maker will take significantly less time.

Let us do the heavy lifting

Our AI tools that automatically upscale graphics for printing requirements also help to provide the best quality experience for the customers.

Be among the first ones to try it out

As of now, the embedded Design Maker is in BETA testing, so you have the chance to be one of the first companies to offer this solution to customers. Interested? Contact us below!

No stock waste, no lost investments, just endless customization

Choose Printful for your customization campaigns

customizable production

Quality on-demand production that attracts return customers

Print-on-demand with Printful is the only cost-effective and sustainable business model for customization.

  • Each product is printed on demand once an order is made, so you don’t lose money buying in bulk.
  • Growing your product offering is completely risk-free—experiment with styles and designs.
  • You pay 5 times more for acquiring new customers than retaining existing ones. Make sure your buyers shop with you regularly thanks to quality products.
automatic product customization

Easy customization setup and automated fulfillment

Access perks beyond traditional printing in bulk—create a unique product for each of your buyers at scale.

  • Buyers can make text and image changes directly in your designs with our customization solutions.
  • Once you set up, Printful automatically receives your orders and sends them to customers after printing.
  • Adding new customized products to your store takes minutes. Monetize trends immediately!
dedicated account specialist

Expertise in all things customization and ecommerce

With Printful, you get a dedicated account specialist who’s as invested in your business as you are.

  • Benefit from professional advice on trending products, customization techniques, and marketing.
  • Use industry insights and leverage on-demand customization to boost revenue.
  • Get help at any point, be it setting up or learning how to go from $50K to $500K in sales.
Leading apparel brands you can trust
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Offer customization to global audiences

Reach buyers all over the world with worldwide fulfillment and shipping