Printful pricing
Start free. Upgrade your plan as your brand grows.
Choose the plan that fits your business size and goals.
Free
Best for new sellers
$0 /month
Get started with:
Access to 441 custom products
Automatic fulfillment
Unlimited stores and 10 Quick Stores
Free Design Maker and Mockup Generator
Sell on 20+ ecommerce platforms and marketplaces
24/7 customer support
Printful GrowthPopular
Best for growing businesses
$24.99 /month
Free when you reach $12K/year in salesEverything in Printful Free, plus:
Up to 33% off product pricing
9% off product branding
25% off sample orders
Exclussive large front print for selected products
Free embroidery digitization for sample orders
Free catalog migration when switching to Printful
Enterprise
Best for large-scale brands
Custom pricing
Everything in Printful Growth, plus:
Your ecommerce store built, managed, and scaled by our experts
Custom solutions tailored to your business needs
Dedicated Success Manager for hands-on support
Access to market data, trend analysis, and industry insights to guide your next move
Chance to visit our facilities and see how production is done
Here’s how much you could make per month
Enter your location, product price, and expenses in the Printful pricing calculator to see your estimated margins
How Printful pricing works
Understand Printful fees, so you can price for profit
Product base price
The base price shown in our catalog covers:
- The blank product
- One print or embroidery design placement
- Fulfillment
Prices may vary slightly by fulfillment location.
Pay extra for additional features
- Additional print or embroidery placements
- One-time embroidery digitization fee for new designs
- Premium images from Getty
- Custom labels
- Branded packaging and inserts
Shipping and taxes
We ship from the fulfillment center nearest to your customer to reduce cost and delivery time. Shipping costs depend on product type, order size, and destination. Check our shipping page to see current rates and choose the best shipping strategy for your store.
Printful also charges tax based on your customer’s location. You may be required to collect tax from your customers or pay it directly to your local tax authority. Learn more about taxes at Printful.
Your profit = Retail price – Printful cost
- You set the retail price on your storefront
- Customers pay you at checkout
- You pay Printful for the product, fulfillment, and shipping
- You keep the difference – that’s your profit
Don’t forget to factor in costs like platform fees, marketing, and taxes when setting your margins.
Printful has been there since day one
My partner and I started Gay Pride Apparel in 2019 as a side business. After a year and a half, we quit our day jobs and decided to focus on our store full time. Printful has been there since day one. They have been our best partner by far.
Sergio
Gay Pride Apparel
Cut down the time spent working on my store
I really love Printful, it's been useful to cut down the time spent working on my store as I have a full-time job alongside this.
Naomi
Nemki
Printful has fulfilled over $100,000 in orders for me
I've been using Printful since 2017 and sold over $100,000 worth of print-on-demand products that they’ve fulfilled. I’m a big fan of them as a company and their support team is very helpful and quick to respond to any inquiries I’ve had.
Save up to 33% on products with Printful Growth
No strings attached – we’ll remind you before your free trial ends
Product pricing at Printful
DTG (direct-to-garment)
DTG printing is like printing on paper, except it works on fabric. It supports both simple and highly detailed designs.
You pay for:
- Product price (listed in the product catalog)
- Shipping price (depends on the order volume and destination)
- Taxes (based on destination zip code)
The product price includes:
- The product itself
- One print design (any placement)
Pay extra to get:
- Extra print placements (depending on the product)
- Printed inside apparel labels ($0.99 per label)
- Printed outside apparel labels ($2.49 per label)
- Premium Images for your designs ($1 per image, placement, and item sold)
Embroidery
Embroiderdy offers a premium feel and is available as regular, 3D puff, or unlimited color.
You pay for:
- Product price (listed in the product catalog)
- Shipping price (depends on the order volume and destination)
- Digitization fee – $2.95-$6.50 per design (one-time)
- Taxes (based on destination zip code)
The product price includes:
- The product itself
- One standard-size embroidery design (placement of your choice)
Pay extra to get:
- Printed inside apparel labels ($0.99 per label)
- Printed outside apparel labels ($2.49 per label)
- Extra embroidery designs ($2.95 per additional placement)
- Large embroidery (pricing depends on stitch count)
- Unlimited color embroidery
AOP (all-over print)
All-over print designs cover the entire item by printing your design on fabric first and sewing it into the final product.
You pay for:
- Product price (listed in the product catalog)
- Shipping price (depends on the order volume and destination)
- Taxes (based on destination zip code)
The product price includes:
- A fully printed product
Pay extra for:
- Printed inside apparel labels ($0.99 per label)
- Printed outside apparel labels ($2.49 per label)
- Premium Images for your designs ($1 per image, placement, and item sold)
DTF (direct-to-film)
Direct-to-film printing suits heavy-duty sportswear, outerwear, and any apparel fabric that direct-to-garment printers won’t accept.
You pay for:
- Product price (listed in the product catalog)
- One print design (any placement)
- Shipping price (depends on the order volume and destination)
- Taxes (based on destination zip code)
The product price includes:
- The product itself
- One print design
Pay extra to get:
- Other print placements (depending on the product)
- Printed inside apparel labels ($0.99 per label)
- Printed outside apparel labels ($2.49 per label)
- Premium Images for your designs ($1 per image, placement, and item sold)
Running a large business? Scale faster with Enterprise
Enterprise is designed for brands with high order volumes and complex operations. We help you launch products quickly and avoid inventory delays. Our team builds, manages, and grows your store with business-specific solutions and strategic support, powered by a print-on-demand model built for today’s market.
Frequently asked questions
Yes. There are no upfront costs when selling with Printful – you’ll only pay for fulfillment once your customer orders.
Printful is free to use – there are no monthly fees to create products or connect your store.
The Growth plan costs $24.99/month and becomes free once you reach $12K/year in sales. It gives you up to 33% off product pricing, plus additional perks like discounted branding and exclusive deals.
Printful product prices include:
- The blank product
- One print or embroidery design placement
- Fulfillment
Shipping, taxes, and additional features (like extra print areas, custom labels, or embroidery digitization) are calculated separately.
Yes. You get 20% off sample orders on the Free plan and 25% off with the Growth plan.
You can place 1 sample order per month with up to 3 items per order. As your sales volume increases, you’ll unlock additional sample orders.
Yes. The Growth plan is a monthly subscription you can cancel anytime. You’ll keep your benefits until the end of the billing cycle.
Printful accepts payments via credit card, PayPal, and Apple Pay. All payments are processed through your Printful Wallet, which is automatically created when you sign up. Learn more about how Printful billing works in our Help Center article.
You’ll pay the same product price listed in our catalog, plus shipping and taxes.
If you’re on the Growth plan or placing a bulk order, you’ll get a discount.
To order merch for yourself or your company, place a manual order from your dashboard.
Understand the logistics of running your store with free resources
Explore business ideas for your print-on-demand store