7 Best T-Shirt Brands Every Ecommerce Store Owner Should Know

One of the most popular, versatile, and essential clothing items in anyone’s closet is the t-shirt. Whether graphic, plain, vintage, or branded—tees are wardrobe essentials that adapt to the ever-changing garment trends. 

It makes sense that t-shirts are one of the bestselling print-on-demand products. The global t-shirt market is growing steadily, with an expected annual growth rate of 2.6% by 2025. So, if you’re wondering when the right time to start selling t-shirts is, the answer is now.

While t-shirts are among the best ways how to start a clothing brand, choosing the best quality t-shirts can be time-consuming and confusing, especially when considering the right material, fit, and style. To make it easier, we selected the top 7 t-shirt brands we offer at Printful.

In this guide, we’ll walk you through the best brands and the different types of blanks for t-shirt printing to help you choose the right one. Whether you’re after a simple white tee, a fashion-forward statement piece, or an eco-conscious choice, our selection has got you covered.

1. Bella + Canvas

Bella + Canvas is one of our long-time best-selling t-shirt brands that offers a broad selection of products for all ages and styles. Their products are made under ethical working conditions in facilities certified by Worldwide Responsible Accredited Production (WRAP). 

These high-quality t-shirts are made of Airlume combed and ring-spun cotton, providing a smooth surface, ideal for all kinds of prints. Bella + Canvas also offers the widest selection of colors from our assortment. 

Based on our observations and customer preferences, here are the 3 most popular Bella + Canvas tees:

Unisex Staple Tee | Bella + Canvas 3001

This tee is a casual, everyday option loved by our customers. It’s an affordable t-shirt with a soft feel, light fabric, and just the right amount of stretch. The tees are available in 4 categories: Unisex for adults, 3001Y for youth, 3001T for toddlers, and 3001B for babies—each with at least 3 different size options.

Source: Printful

Women’s Relaxed T-Shirt | Bella + Canvas 6400

Our bestselling Women’s Relaxed T-shirt comes in handy when elegant blazers and blouses are the last thing you want to wear. This comfortable t-shirt will make you feel cozy, thanks to its soft, smooth fabric and relaxed fit. Available in a vast selection of colors and 4 different size options.

Unisex Long Sleeve Tee | Bella + Canvas 3501

This long-sleeve tee is a must-have for cooler weather, pairing nicely with any style in your closet. The Unisex Long Sleeve Tee is made of 100% ringspun cotton that’s lightweight and pleasant to wear. Based on customer reviews, it’s one of our best t-shirts for printing—the print quality is excellent, and the t-shirt designs look incredible.

Source: Printful

2. Stanley/Stella

This is considered to be the best t-shirt brand among our eco-conscious customers. Stanley/Stella tees are made from 100% organic cotton that feels soft and pleasant on the skin, and their products fully meet GOTS, OCS, GRS, and/or OEKO-TEX certification requirements. One of the brand’s key advantages is its comfort. So, if you’re looking for eco-friendly, comfortable, and affordable t-shirts, Stanley/Stella checks all the boxes.

Unisex Organic Cotton T-Shirt | Stanley/Stella STTU755

This regular-fit tee features a ribbed neckline and is available in a wide selection of colors. It’s also one of the few tees we offer in sizes up to 5XL. This particular shirt has received a lot of positive reviews from our customers. They highlight the comfiness, quality, vivid colors, and heavyweight material that maintains its shape and drapes well on the body.

Accentuate this shirt’s great fit with a trendy graphic design or typography. For inspiration, look at current t-shirt design trends, or try our Design Maker and explore the best fonts for t-shirts.

Source: Printful

Organic Cotton Kids T-Shirt | Stanley/Stella STTK909

Who’s the best advocate for comfort? That’s right—kids! And this Organic Cotton Kids T-shirt has received a 5-star rating from our customers, so there’s no doubt they love it. There are 5 different solid colors available that can be complemented with any t-shirt design. And since kids love softness, organic is the way to go. 

Source: Printful

Women’s Fitted Eco Tee | Stanley/Stella STTW032

This is one of the best t-shirts for those who prefer a more form-fitting look and shorter sleeves. It’s a classic staple piece with a slim fit and comes in sizes S–2XL and 4 different colors: white, black, and 2 shades of grey—the perfect base colors for eye-catching designs. Like other Stanley/Stella tees, the fabric of this shirt is 100% organic cotton.

Source: Printful

3. Comfort Colors

Comfort Colors is another t-shirt brand that offers quality t-shirts produced with respect for our planet. The brand is involved in each step of its garment production: it sources the cotton, spins the yarn, knits, dyes, cuts the fabric, and then sews the clothes.

Their clothing is dyed using OEKO-TEX-certified low-impact, salt-free pigment dyes. However, because of the dyeing technique, loose pigments may remain on the surface of the t-shirts after washing. To avoid staining other clothes, it’s advisable to wash Comfort Colors garments either separately or with similar colors. These pigment-dyed tees can also gradually develop a softer shade, giving them a vintage look.

Check out our post on How to Make Vintage T-Shirts for tips and tricks on creating retro-themed designs

Unisex Garment-Dyed Heavyweight T-Shirt | Comfort Colors 1717

This t-shirt is a durable piece that offers the highest quality for its price point. Made from 100% ring-spun cotton, the fabric is soft and silky to the touch. It comes in 15 colors and sizes S–3XL.

What sets it apart from other tees on this list is the heavy-weight material and longer, wider sleeves. This provides a structured fit that’s especially suitable for streetwear styles. For an oversized fit, we recommend sizing up. 

Source: Printful Reviews

Unisex Garment-Dyed Pocket T-Shirt | Comfort Colors 6030

How can you spice up a basic tee? Add a pocket! It’s still a casual look that’ll go well with different styles. This t-shirt comes in sizes S–2XL in 11 muted colors that will make your designs pop. The fabric of this tee is 100% ring-spun cotton, which is comfy and breathable. 

Create a design that accentuates the front pocket or let your imagination run wild with a large design on the back. If you need some help with inspo, take a look at some fun t-shirt design ideas.

Source: Printful

4. Cotton Heritage

The quality of this t-shirt brand is outstanding. Cotton Heritage is a WRAP-certified brand that offers premium quality pieces with over a decade of expertise. A leader in ethical sourcing and manufacturing, they specialize in durable, comfortable, and printable clothing production that lets your t-shirt brand stand out in the competitive fashion industry.

The fabric of Cotton Heritage premium tees is soft-washed, which means any loose fibers are removed, making the shirts feel super smooth and soft. This also means superior quality material for different kinds of printing techniques. The t-shirts come with a tear-away tag that can easily be removed, letting you add your inside label to the tee instead.

Men’s Premium Heavyweight Tee | Cotton Heritage MC1086

This luxury t-shirt will elevate any style. With a heavier weight and a unique longline fit, this tee will be a favorite for those who prefer a looser style that offers both comfort and ease of movement.

Available in sizes S–4XL and 7 different colors, it’s a versatile piece you can wear on its own or combine with an overshirt (bright flannel, anyone?) for an effortlessly stylish look.

Source: Printful Reviews

Women’s High-Waisted Tee | Cotton Heritage OW1086

The more options, the better! For a little more variety in styles, Printful also offers this Cotton Heritage women’s tee that’s cropped above the waist. Its earth-tone colors and cropped fit make it look amazing paired with anything high-waisted. Made of 100% combed and ring-spun cotton, the tee is ultra soft and smooth against the skin and allows for freedom of movement.

Source: Printful

5. Next Level Apparel

“Feeling good also means wearing good” is the motto of this brand. Next Level Apparel is another WRAP-certified t-shirt brand that offers several eco-friendly garments and styles made with ethical and sustainable practices.

Next Level Apparel is highly regarded by those who sell custom t-shirts because of their quality, trendy fits. Their products have tear-away tags, so the t-shirts are a complete blank canvas for your designs and branding. Check out some of their popular styles below.

Men’s Fitted T-Shirt | Next Level 3600

This shirt will feel and look good on everyone. It’s lightweight and form-fitting and has more of an athletic fit. The fabric is 100% pre-shrunk cotton, and the material is breathable and easily gives into movement. This tee comes in sizes XS–3XL and 8 different colors.

Wear it with activewear or style it with jeans or slacks on days when comfort is the priority. And, if you’re planning to sell custom athleisure shirts, you need to put your logo on this one.

P.S. Here’s our step-by-step t-shirt design and logo placement guide. You’re welcome!

Source: Printful Reviews

Men’s Fitted Long Sleeve Shirt | Next Level 3601

The same but different. Aside from the long sleeves, the quality, feel, and material of this t-shirt are identical to the Next Level 3001 model. This classic long-sleeve crew neck, offered in sizes S–2XL and 3 neutral colors (black, dark gray, and white), is the perfect addition to any closet.

Long-sleeve t-shirts are great for everyday wear either as layering pieces or on cooler days, so get your best designs ready—this shirt is sure to get good use by anyone who owns it.

Source: Printful

6. Gildan

With 30 years of experience, Gildan is a trusted and well-established brand offering a broad range of durable and affordable t-shirts. Their t-shirts are made from soft cotton, ensuring both comfort and consistent sizing. Each Gildan tee comes in a variety of colors and supports both direct-to-garment printing and embroidery, so any t-shirt design will look great on them. All Gildan tees are made with OEKO-TEX-certified low-impact dyes.

From standard tees to lightweight and fit options, Gildan is the go-to brand for many ecommerce stores looking to balance cost with quality.

Source: Printful

Unisex Basic Softstyle T-Shirt | Gildan 64000

This Gildan tee is another beloved classic that’s both high-quality and affordable. With its regular fit and length, it’s the perfect t-shirt for both men and women. While priced the same as the Gildan 5000, this tee is made from a softer, more lightweight fabric. However, there are fewer color options—this t-shirt only comes in five basic colors. But if a simple white t-shirt is what you’re looking for, the Gildan 64000 could be the perfect choice.

Source: Printful

Unisex Classic Tee | Gildan 5000

This basic tee is one of the crowd favorites because it delivers on quality and is one of the most affordable t-shirts in the entire Printful catalog. Made from a heavyweight fabric, it’s perfect for streetwear looks, and it comes in over 20 different colors to complement any style and design.

Youth Classic Tee | Gildan 5000B

This t-shirt is perfect for active kids who love playing and running around. It’s made of thick and durable quality fabric, so the t-shirt will withstand all kinds of wear and tear. Compared to other kids’ t-shirts, the Gildan 5000B is priced lower, making it a budget-friendly option for all buyers.

Source: Printful

7. Men’s Premium Cotton T-Shirt | Printful Original

Last but not least, here’s a tee exclusively designed and manufactured by Printful. It’s our Men’s Premium Cotton T-shirt. Like other top t-shirt brands, we offer a classic tee that provides comfort and a flattering fit.

It’s made of 100% cotton with extra-long staple fibers, meaning the shirt won’t fade, wrinkle, or pill, unlike products made from short-staple fabrics. Available in sizes XS–5XL and classic black or white, it’s the perfect canvas for designs that pop.

The t-shirt feels super soft to the touch and has stretch that allows for freedom of movement. However, due to its slight elasticity, the tee may shrink after the first wash, so we recommend sizing up.

Source: Printful

Tee-ing up for success

We hope this guide gave you some clarity and saved you time browsing through catalogs for what you need. By now, you’ve hopefully found the right t-shirt for your print-on-demand business from our selection of the top 7 t-shirt brands. 

If you’re still uncertain, remember to consider your budget, target audience, and the designs that’ll set you apart from competitors.

We wish you tee-riffic sales ahead!