How to Make Money as an Influencer: 12 Proven Tactics
Quitting your 9-to-5 and getting paid to do what you love sounds like a dream come true, right? Well, that’s exactly what influencers do. Influencer marketing allows individuals to monetize their passions through content creation and promotion of endorsed products or brands.
In the digital age, influencer marketing has become a significant force in ecommerce. Just look at the numbers: the market size of influencer marketing has increased from a mere $1.7 billion in 2016 to an impressive $21.1 billion in 2023 and is expected to be worth $24 billion by the end of 2024.
But does this mean only A-lister influencers with millions of followers get to see some actual profits?
Nope! The good news is that even small creators can earn real profits from their online presence. According to a 2024 survey, marketing professionals show a strong preference towards working with nano and micro-influencers, rather than more expensive macro-influencers and celebrities. Plus, it’s becoming more common to pay influencers, rather than just give them free products.
So, if you’re wondering how to make money as an influencer, don’t worry—as long as you create authentic, high-quality content and develop your personal brand, you can make money with influencer marketing even if you don’t have thousands of followers.
This article will lay out how to make money as an influencer in 12 easy ways. We’ll explore various opportunities including selling merch, offering digital products, and forging brand partnerships.
Learn how to use your influence to build a thriving online business with influencer content. Let’s dive in!
