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Print-on-demand (POD)

What is print-on-demand?

Print-on-demand (POD) is a business model where products are printed and produced only when an order is placed. This model allows businesses to avoid the cost and risk of holding inventory and only print items once they’re ordered by customers. In the context of ecommerce, POD typically refers to the production and shipping of custom-designed or personalized products such as t-shirts, mugs, phone cases, and many more.

Print-on-demand platforms often offer a range of products that can be customized and ordered through an online store, with the printing and shipping handled by the platform. This model has become increasingly popular in recent years, particularly in the context of small businesses and individual creators looking to offer unique and custom products without the upfront costs of inventory and production.



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