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Marketing tips

Brand Story: A Definitive Guide To Brand Storytelling

By Grete Grivina • Reading Time: 7 minutes

When we hear a well-crafted story, our brain lights up and responds as if we were reliving the story ourselves. Engaging narratives help us process information, remember facts, and bond...

Ecommerce holidays • Marketing tips

10 Must-Try Mother’s Day Marketing Ideas to Grow Your Store

By Giedre Kronberga • Reading Time: 8 minutes

Every Mother’s Day, customers like to surprise their moms, wives, grandmothers, and other special women in their lives with a gift. This is the time of year when everyone’s searching...

Ecommerce platform guide • Marketing tips

eBay SEO: How to Optimize Your Listings and Boost Your Cassini Rankings

By Francesca Nicasio • Reading Time: 8 minutes

With more than 183 million active buyers in 2020, eBay has the power to put your products in front of a vast number of users. It’s also easy to get...

Marketing tips

Fall Back in Love with Valentine’s Day: Marketing Ideas for 2021

By Madara Zalcmane • Reading Time: 6 minutes

I have quite a few Valentine’s Days behind me, but the one I have the fondest memories of is when I was 13 years old. February 14 was the day...

Marketing tips

8 Tips for Improving the Payment Process on Your Online Store

By Freya Kuka • Reading Time: 7 minutes

A mistake frequently made by companies is underestimating the importance of a seamless payment experience. Improving the payment process for your customers will lead to more sales and a higher...

Marketing tips

How to Use Gamification in Ecommerce

By Noni Shemenski • Reading Time: 5 minutes

There are few feelings more satisfying than leveling up in a video game. So why not bring that same feeling of reward and satisfaction to your online store visitors? According...

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