22 Best-Selling Items on Amazon

Amazon is the undisputed champion of online platforms, outperforming other marketplaces worldwide. The US is Amazon’s most profitable market by a mile.

A market that vast means two things: huge opportunity and fierce competition. For dropshipping business owners, staying ahead means knowing what sells.

Use the insights in this guide to the best-selling items on Amazon to learn which products draw in Amazon shoppers and grow your dropshipping business.

Let’s get into it.

What sells the most on Amazon

Every successful Amazon business starts with selecting products in high demand. Beauty, personal care, and home and kitchen are among the most profitable categories on Amazon worldwide.

But product category isn’t everything. It’s also picking the right market trends that shoppers are actively searching for. Here are some of the top-selling products on Amazon right now and how to make them work for your store.

1. Gua Sha 

Gua Sha tools are a hit, appealing to a growing natural skincare audience. This rise can be attributed to its holistic benefits, including promoting lymphatic drainage, reducing puffiness, and enhancing skin elasticity.
Offer high-quality Gua Sha tools and educational content to stand out on Amazon. Include detailed guides or instructional videos on proper usage, enhancing the customer experience. This differentiates your products and establishes your brand as a trusted source.

2. Pimple patches

Pimple patches have exploded in popularity thanks to their simple yet effective approach to skincare. These small, adhesive patches are applied directly to blemishes, speeding up healing and preventing further irritation. What makes them especially attractive to Amazon shoppers is their convenience and affordability.

They’re often bought in bulk, leading to repeated purchases—essential for generating continuous demand. 

When selling pimple patches, emphasize their benefits for busy customers seeking low-maintenance skincare. Highlight features like overnight use, transparent designs, or specialized ingredients for faster results.

3. Hair growth products

Hair growth products are evergreen items in high demand. They’re constantly best-selling products thanks to customers seeking solutions for thinning hair, hair loss, or general hair health. Popular options include shampoos, serums, supplements, and laser therapy devices.

Many shoppers prefer natural or organic formulas—offer these to appeal to a health-conscious audience. Additionally, launching private-label hair growth products will help you establish a strong reputation and attract loyal customers seeking unique or exclusive solutions.

Hair growth products attract repeat purchases, making them a reliable choice for sellers aiming for consistent sales. To build a strong reputation and customer loyalty, providing thorough product details, testimonials, and before-and-after photos.

4. Insulated water tumblers

Insulated water tumblers are practical, stylish, and in high demand. They keep drinks hot or cold for hours, making them perfect for daily use, workouts, or outdoor activities. 

With the increasing popularity of health and wellness products, tumblers are a natural fit for the Amazon marketplace. Plus, they’re easy to market as seasonal products, especially during summer, or as holiday gifts. 

To stand out, offer customizable designs or branded options. High-quality images showcasing their features—like leak-proof lids or sleek finishes—can significantly attract buyers.

5. Electronic kitchen scales

Electronic kitchen scales are a top choice for home cooks, health-conscious shoppers, and baking enthusiasts. Their precision and ease of use make them a staple in many modern kitchens. Plus, the growing interest in portion control and meal prep drives demand for these scales.

Unlike larger kitchen appliances, these compact tools offer both convenience and accuracy.  This balance makes them popular with shoppers looking for practical and affordable solutions.

To market them, emphasize accuracy, sleek designs, and convenient features like unit conversion or tare functions. Highlighting their usefulness for various recipes or dietary needs can boost your sales. 

6. Kitchen organizers

Kitchen organizers are an ongoing trend on social media and home improvement shows. Aside from aesthetics, these tools help to declutter the kitchen, making cooking more streamlined and enjoyable.

Kitchen organizers are a vast product category, from drawer dividers to pantry bins. To reach the right potential customer, provide accurate descriptions and visuals. Monitoring your total sales over time will help you determine which organizers are consistently popular and worth expanding upon.

The universal desire for a tidy, well-managed kitchen adds them to the best-selling products roster. Especially for sellers catering to modern, efficiency-oriented homeowners with successful products that simplify daily tasks.

7. Metal prints

Metal prints are premium products that sell well to shoppers seeking high-end, durable wall art. While they’re quite expensive, ranging from $34.30 to $185.21, it’s an advantage. Metal prints are ideal for being positioned as premium products. Unsure how to achieve that? Read our guide to 8 ways to market expensive products so they look like a steal.

Look at the higher price of metal prints as a feature, not a flaw. Market them to people who want to invest in high-quality, durable artwork that adds sophistication to their homes. 

Glossy metal prints are excellent for high-contrast art or photography. The white metal base ensures deep contrast, vibrant colors, and flawless details. The high-gloss finish produces a highly reflective surface that looks polished and sleek.

8. Custom framed posters

Framed posters allow your shoppers to enhance their homes without breaking the bank. The frames add a touch of sophistication and durability, making them more appealing than unframed prints. Offering a range of frame styles and sizes allows your company to cater to various tastes and room decors, broadening your customer base. 

Some ideas for framed posters:

• Minimalistic designs for shoppers with modern interiors looking for simple, elegant art pieces

• Botanical illustrations with detailed drawings of plants and flowers for nature lovers

• Science and space imagery with cosmic bodies, constellations, or scientific concepts for science enthusiasts and educators

If you want to expand your framed wall art assortment, you can also design framed canvas. Price-wise, this type of wall art is a middle ground between metal and paper prints.

In addition to wall art, you can put your designs on various products like blankets and pillows.

9. Throw pillows

All-over print pillows are practical decor to sell on their own or bundled with matching wall art. Selling them together with art creates a cohesive look, appealing to customers interested in harmonizing their home decor.

Throw pillows are evergreen products with a strong potential for seasonal updates. You can also experiment with different designs. For example, curate a collection of Christmas-themed pillows before the holiday season.

Read also: Ecommerce Holiday Calendar

10. Cards

For Valentine’s, you can offer greeting cards. Tap into the tradition of expressing love and affection through written words. Create a collection with romantic and humorous styles and cater to a diverse customer base.

11. Custom t-shirts

Yep, we recommend going with a wardrobe staple: the good ol’ t-shirt. Aside from evergreen designs, t-shirts can be adapted to any holiday. For example, check out 56 t-shirt design ideas for the spookiest night of the year.

Valuable read: How to Sell T-Shirts on Amazon: From $0 to $1,000 a Month

12. Hoodies

Hoodies are a staple in casual fashion, making them a fantastic product for your Amazon store. Their universal appeal among all age groups and genders ensures a broad customer base. Additionally, hoodies sell all year round.

Depending on your target audience, you can choose from many hoodie types. To attract the most customers, sell unisex hoodies in classic gray, black, and white.

Read also: 37 Hoodie Design Ideas to Get You Inspired

Consider pairing your custom hoodies with matching bottoms for a complete, chic ensemble.

13. Sweatpants

Pairing your hoodie with custom sweatpants is a safe choice. A matching set of a hoodie and sweats has a cohesive and trendy look highly sought-after for its comfort. This combo is popular for loungewear, casual outings, and travel.

Coordinated sets tap into the ongoing demand for relaxed, put-together looks. Start with neutral tones and unisex fits to reach a wide audience.

But sweatpants aren’t the only option for a matching set. Let’s check out leggings.

14. Leggings

Leggings are an equally popular option to pair hoodies with. They offer versatility and comfort for a range of activities. To cover all the bases, include:

• High-performance leggings for fitness enthusiasts

• Fashionable printed designs for casual wear

• Comfortable, high-waisted options for lounging

15. Underwear

Underwear is a high-demand product drawing in a broad customer base. From comfort-focused designs to stylish, premium options, there’s something for everyone. Offering options for different body types, materials, and purposes—such as everyday wear, athletic use, or luxury items—will attract a diverse range of buyers.

Because underwear is a necessity, it often leads to returning customers, providing a steady demand. Quality, comfort, and durability should be emphasized to encourage positive reviews and customer loyalty.

16. Custom baby bodysuits

Baby bodysuits, also known as onesies or rompers, are infant essentials.

Their functionality provides consistent demand, making baby bodysuits a reliable choice for your Amazon business. To stand out from the competition and justify pricing, create especially cute and fun designs that parents will want to splurge on.

Promoting high-quality materials that are gentle on a baby’s skin appeals to parents concerned about their child’s well-being. Highlighting hypoallergenic or organic options is a great way to attract this audience.

17. Baby slings

Baby slings have become essential for modern parenting, offering comfort, convenience, and closeness. These slings allow parents to keep their babies snug and secure while keeping their hands free for daily tasks. 

Offering organic or hypoallergenic options can also be a strong selling point, appealing to those concerned about health and the environment. 

Shifting from the essentials of baby care to the vibrant world of play, we’ll explore the top-selling items in the toys and games category, focusing first on developmental toys. 

18. Writing tablets

Writing tablets are an increasingly popular tool for children, professionals, and creatives. Their appeal lies in their versatility—whether for drawing, note-taking, or educational use. They’re lightweight, portable, and eco-friendly, making them a convenient alternative to paper.

Highlight features like battery life, pressure sensitivity, or compatibility with styluses to attract a wide range of customers. Various sizes or styles will also help cater to different needs and price points. A best-performing product research will help you focus on listing top sellers that customers trust and recommend. 

19. Wireless microphones

Wireless microphones are top sellers among content creators, teachers, event hosts, and fitness instructors. The freedom of movement and reliable sound quality make them a must-have tech item.

Whether it’s for podcasting, streaming, or public speaking, customers love reliable sound performance. Highlight features like range, battery life, and noise cancellation to appeal to your target audience. Providing specific criteria in product descriptions is key to standing out from competitors.

20. Icemakers

Icemakers are popular high-demand products, especially during warmer months. Portable countertop models are particularly attractive for their convenience and practicality for home use, parties, or outdoor events. They appeal to buyers looking for quick, reliable ice production without the hassle of traditional freezer trays.

When selling icemakers, focus on features like ice-making speed, storage capacity, and ease of use. Including lifestyle shots of the product in action can also enhance its appeal to potential customers.

21. Puzzles

Jigsaw puzzles offer a mix of challenge and leisure, and you can design your own with Printful. There are two available sizes: 252 and 520 pieces, depending on who you’re targeting.

Custom-made jigsaw puzzles are relatively new, so it’s an untapped market you can explore.

22. Action figures

Now, turning to the last item in the toys and games category: action figures.

Action figures are a proven bestseller with broad appeal. They attract both kids and casual collectors, especially when tied to trending movies, comics, or video games.

Skip the rare collectibles—focus on popular characters with mass-market demand. These products move fast and keep your store relevant to pop culture.

And that concludes our list of best-selling products on Amazon. Next, learn how to find top-selling items on Amazon yourself.

How to find best-selling items on Amazon

Wondering what are the top-selling items on Amazon today? With the right product research process, you can quickly spot high-demand items and reliable suppliers to kickstart your Amazon business. Here’s how to do it. 

1. Check out Amazon’s Best Sellers page

The easiest way to find best-selling print-on-demand products for Amazon? Head over to Amazon’s Best Sellers page. Here, you’ll see what’s flying off the shelves right now, broken down by category.

It’s updated hourly, so you’re always getting fresh info. Scroll through to see which top-selling products keep popping up—that’s usually a good sign of constant demand.

2. Pay attention to Best Seller Rank (BSR)

When you click on a product listing, check the Best Seller Rank (BSR) in the Product Information section. The lower the BSR, the more sales it’s racking up. Pay attention to products with solid BSRs across multiple categories. They’re the high-demand products with the steadiest customer base.

When evaluating potential product ideas, establish specific criteria like BSR range, customer reviews, and price points to ensure you’re picking winners.

3. Explore Hot New Releases, Movers & Shakers, and Most Wished For

Amazon has some other cool features that help you spot what’s trending and in demand:

• Hot New Releases: Products that are gaining popularity fast
  
  

• Movers & Shakers: Biggest jumps in sales rank over the last 24 hours—great for finding high-demand products on the rise
  
  

• Most Wished For: Items people are frequently adding to their wishlists

These resources give you a clear picture of what’s hot and what’s not, so you can find products that shoppers actually want.

Read also: 40+ Best Selling Items on eBay in 2024

Time to start selling

Use this list of top-selling products and curate your Amazon store with items that have proven market demand. Start by selecting products that align with current trends, your business model, and your target audience. 

Success on Amazon comes down to three things: best-selling products, clear listings, and excellent customer service.

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