Are you a YouTuber looking for original merch ideas to boost your brand and connect with fans? Look no further! In this blog post, we’ll explore the world of YouTuber merch stores and provide inspiration for creators looking to expand their product line.
As the popularity of YouTube continues to soar, creators have started to launch their own merchandise with quotes, jokes, and fun drawings. Many YouTubers use print-on-demand (POD) services to create their merch and it’s super easy with tools like Printful’s built-in merch maker.
With print-on-demand, you can focus on your content and grow your channel while your provider handles everything from production and fulfillment to shipping.
Since Youtube is full of talented, funny, and educational creators offering captivating content, we put together a list of the best 15 YouTuber merch ideas. Ready to get inspired to create something of your own?
Source: Dude Perfect store
Dude Perfect is a brand created by best friends who make sporty videos doing various trick shots and stunts. From time to time they have competition battles with each other and set their own rules for covering different sports. Dude Perfect is said to be one of the biggest YouTube channels for sports enthusiasts and has gained popularity as a duo that makes sports fun. If you like humorous sports content, this YouTube channel is for you!
About the merch: Dude Perfect is a sports channel, so sports is the main angle for their YouTube merch. The Dude Perfect store design feels similar to other sports-related websites, and is definitely on-brand for them.
Source: Vanoss store
VanossGaming, or just Vanoss, is a Canadian YouTuber. He loves everything about gaming and that’s what his YouTube channel is mostly about. He’s often compared to fellow gamer PewDiePie because of their similar tastes. From time to time, Vanoss mixes things up with animated gaming sketches.
Fun fact about Vanoss—he’s also a professional musician who goes by the name of Rynx.
About the merch: The main element of Vanoss’ merch is the logo—simple but very effective. The holographic elements attract the eye and the colors really pop. The design is a definite attention-grabber.
Source: Markiplier store
Markiplier, or simply Mark, loves video games, especially horror-themed ones. His style of gameplay and commentary has earned him a highly successful YouTube career. Mark sometimes uses his YouTube fame for a good cause by making gameplay live streams where he collects donations for various charities.
About the merch: He offers comfy black apparel with a funky pink mustache logo, but it’s the online store that’s the real star. Markiplier's website has a video-game-inspired design, moving elements, and a contrasting color scheme. It makes you want to stay longer just to see how many fun things you can discover.
Source: DanTDM store
Daniel, or DanTDM, is an English gaming enthusiast who’s known for his online gaming series. He’s even earned a Guinness World Record for his gaming skills and dedication to the best-selling video game Minecraft. Besides that, he reached meme status after creating “The Dab Police” as a protest against the huge dabbing trend.
About the merch: Daniel’s logo is as bright as his hair. His store carries simple tees and hoodies with a huge, colorful logo of the characteristic diamonds that represent his YouTube icon. DanTDM has created different collections with similar products but each of the collections has its own unique designs.
Source: Ahha store
After becoming a successful businessman at the age of 25, our next example created his own YouTube channel with interesting and diverse content. Atta Halilintar is mostly famous for pranks and celebrity home visit videos. He loves to spend tens of millions of rupiah buying squishy toys and other items to make his vlogs more fun. He’s the first YouTuber in Southeast Asia to earn the Diamond Play Button.
About the merch: This creator’s color scheme is 100% black, which is his favorite color (judging by his YouTube outfits). He’s created a very professional, bold home page with different t-shirt and hoodie designs as well as merch for kids. As Atta’s an international creator, his followers can purchase items in 11 different currencies, from his native Indonesian Rupiah to the US dollar.
Source: Zach King store
Zach got famous with his Vines, but really took off on Instagram and YouTube—you’ve probably seen at least one of his magic videos. He calls his videos “digital sleight of hand,” and has received awards for his creative content ideas and editing skills.
About the merch: Zach’s created a very simple but eye-catching logo for his t-shirts, hoodies, and stickers—a Z with a crown on it. And what’s a magician’s merch without a deck of cards? He’s got you covered. Besides the merch, Zach also sells comic books.
Source: Smosh store
Smosh is a team of funny people who enjoy creating comedy sketches. It was started by Ian Hecox and Anthony Padilla drawing flash animations and now it’s turned into one of the most successful YouTube channels in the world. Over the years, Smosh has begun to diversify and start other YouTube channels. They started making short YouTube skits in 2006, like their annual video series Food Battle and That Damn Neighbor. Today, their comedy content is all over the internet.
About the merch: Smosh’s merch is just as fun as their videos. There are so many t-shirt options to choose from! The store models are the creators, which makes this clothing line even more personal. The clothing options are simple—t-shirts, hoodies, joggers, and some accessories. Smosh creators even have their own coffee brand, My Favorite Coffee.
Source: MrBeast store
MrBeast is mostly run by MrBeast himself (Jimmy), his friend Chris, and several other affiliates. They make outrageous experiments, challenges, or donations that usually involve incredible amounts of money. For the past year, the channel has been known for the “Last to leave” series where MrBeast offers a tempting amount of money for doing something for as long as possible until everybody else gives up—it could be sitting in a pool of cereal and milk or going on a roller coaster.
About the merch: This merchandise will get your attention with its bright colors. The MrBeast logo has been created in many different styles and interpretations making almost every product a standout. He’s got a new drop coming out soon, so stay tuned.
Source: Ninja store
Ninja is known for being a professional eSports gamer. He decided to show off his gaming skills on YouTube, so he created a channel where he currently streams and plays Fortnite: Battle Royale, Fall Guys, VALORANT, and Among Us. The gamer community adores him and is helping him rank as the top gamer not only on YouTube, but also on Twitch.
About the merch: Ninja’s line of merch looks very comfy and his promo videos definitely make you want to order something. His colors of choice are black, white, and blue, which, as you can see from the Instagram feed on the Ninja store, look great on his fans.
Source: OfflineTV store
OfflineTV is a group of content creators living in a house together and filming Youtube videos and podcasts. They publish entertaining gaming videos, fun daily-life content, and lots of crazy challenges. The creators also have additional Youtube channels like OfflineTV+, OfflineTV & Friends, and OfflineTV Podcast.
About the merch: OfflineTV merch includes t-shirts and hoodies that are mostly in black, but available in other colors as well, with cartoonish-meets-digital-world designs. They also have a cool collaboration with Champion featuring both of their logos in fun colors.
Source: Jimmy Here store
Jimmy Here is known for creating gaming and reaction videos. One of his most popular series is “You laugh, you lose” where he reacts to videos sent in by his viewers. There’s usually an added challenge for extra fun. He became famous for the “It is Wednesday my dudes” video, originally published on Vine. It now has 39 million views on Youtube.
About the merch: The Jimmy Here merch store is a really fun shop to get inspired by. He uses vibrant colors in the website design and his apparel has cartoonish drawings. Plus, he often launches limited edition merch.
Source: Urban Rescue Ranch store
Uncle Farmer Dad Ben is the creator of the Urban Rescue Ranch channel, which is also his business. He rescues different animals and helps them recover by nursing them back to health. All the animals in the videos have their own personalities and interesting nicknames, which helps viewers connect with them even more.
About the merch: The Urban Rescue Ranch store offers a variety of products, from t-shirts to tumblers. There are minimalist designs, quotes, and collages of animals from the farm on his merch. He uses one design for different items to create a wide range of products to choose from—a smart tactic to take note of.
Source: PewDiePie store
One of the biggest YouTubers globally, PewDiePie is someone who’s been on the platform since the beginning and has grown up with his viewers. For a while, he was the most subscribed-to channel on Youtube. PewDiePie started by filming video game commentaries and now has moved to more authentic and unstructured content like vlogs. He’s also been noted to influence spikes in sales for lots of video games.
About the merch: In the PewDiePie merch store you can get a whole outfit of his merch. He sells a variety of designs, mostly in black, white, and red. In his store, you’ll find ideas for design placements on products and inspiration for different design styles.
Source: TwoSet store
Two Set Violins is a Youtube channel created by two professional violin players. They make music and videos featuring a modern infusion of classical music and rap, plus share behind-the-scenes of their creator journey. In one of their most popular series, they explore whether classical instruments in movies are played correctly.
About the merch: Two Set Violins sells apparel and accessories with music-related designs. There are many different styles, like varsity jackets, cardigans, and mini skirts, all in a refreshing color palette. They’ve really nailed pastel-preppy chic. A unique product to check out is their pin characters. They’re a great example of offering offbeat items in your merch selection.
Jacksepticeye is another popular gamer who’s known for his energy, loud commentary, and voice-acting skills. Jack uploads entertaining Let’s play videos and he’s the most-subscribed-to creator in Ireland. PewDiePie and Markiplier were some of his inspirations when he was just starting out. He actually won PewDiePie’s Shoutout competition in 2013 which was a powerful stepping stone for his channel. And he’s come a long way—in 2019, his merch was included in the world’s top 20 most-selling Youtube merchandise.
About the merch: Jacksepticeye didn’t just design merch for his channel, he created a whole clothing brand together with Markiplier. They sell loungewear, underwear, slippers, socks—basically anything you would need to feel comfy and relaxed. It’s received lots of love and great reviews on social media.
Print-on-demand is a great way for you as a YouTuber to create your own merch without the hassle of searching for suppliers, holding inventory, or handling order fulfillment. You can easily focus on your videos, while we take care of your merchandise orders.
Here are a few simple steps to create the best YouTuber merch store with Printful:
Create your online store using one of the platforms Printful integrates with and connect it to Printful.
Choose the products you’d like to sell from Printful’s Catalog.
Use the Design Maker to add your logo or any other design on the products you’ve chosen. Play around with the built-in design tools and create something unique for your fans in minutes.
Add products to your online store and calculate your prices.
You’re all set! Share your store and grow your Youtube channel, while we take care of fulfilling your orders.
Creating a successful merch store as a YouTuber requires careful consideration of your brand and audience. With the right merch ideas and the help of a reliable fulfillment partner, you can connect with your fans in a deeper way and bring in additional revenue for your channel.
If you want to learn more about creating your own merch using print-on-demand, visit our Youtuber merch page for additional information and how to calculate your profit using Printful’s products.
Remember: the key is to offer unique, high-quality products that align with your brand and appeal to your target audience. Don’t be afraid to get creative and think outside the box. We hope this blog post has provided some valuable insights and inspiration for your merch journey. Happy selling!
Read Next: How to Make Money on YouTube
Content Writer Intern
Katrīna is a content writer with a background in Material Technology and Design. She loves the digital world and creating content in visual and written form.