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Blog / Style & trends / 40+ Best Selling Items on eBay in 2024

Style & trends

40+ Best Selling Items on eBay in 2024

40+ Best Selling Items on eBay in 2024
Zoe Amora Iranzo-Lauriņa

By Zoe Amora Iranzo-Lauriņa

17 min read

Do you dream of being among the most successful sellers on eBay, earning over $100K a year? Founded in 1995, eBay has evolved into a full-fledged ecommerce platform where people can sell anything and access guaranteed traffic.

You, too, can become an eBay seller and start selling any product you choose. But remember that competition is high. To rank among the top eBay sellers, you must know the best-selling items on eBay.

Luckily, we’ve conducted eBay market research and compiled the best-selling products so you can make educated choices. Make sure to stick around until the end for tips on evaluating the competition and finding your next eBay bestseller.

Wondering where to find products to sell on eBay? Starting a print-on-demand business is a great option if you want to start an ecommerce business with minimal upfront costs.

What is print-on-demand?

Unlike regular dropshipping, print-on-demand lets you sell custom products with your designs instead of generic ones from other vendors. An on-demand partner will produce and ship your custom items as orders come in, so there are no upfront inventory costs. Just list the products on your online store and only pay when a customer places an order.

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For an in-depth comparison, check out our article on Print-on-Demand vs. Dropshipping.

So, what top-selling products can you sell on eBay to make money? Let’s look at the best-selling items on eBay you should consider for your online store.

Top-selling eBay categories

With over 30 main product categories and virtually endless items, finding what to sell on eBay can be overwhelming. We’ve narrowed down the list to 12 categories and 40+ best-selling items on eBay, allowing you to focus on creating successful listings.

Let’s dive in!

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1. Smartphone accessories

The global mobile phone accessories market has been growing steadily in recent years. It was valued at $248.39B in 2021 and is expected to reach $335.59B by 2030. This represents a compound annual growth rate (CAGR) of 3.4% from 2022 to 2030.

What’s more, 85.82% of people on Earth own a smartphone, and many buy phone accessories, bringing this year’s global market size to $310.1B.

So, what are some of the hottest items in this category?

Phone cases

Cell phone cases, covers, and skins are essential to anyone who treasures their smartphone. After breaking my iPhone screen once, I started purchasing protective cases to prevent any future accidents. Safe to say, it hasn’t happened again (yet).

As of 2023, the top-selling smartphones are all made by Apple or Samsung. With Printful, you can create custom phone cases and covers for all the popular models with your own designs.

See what type of cell phone case designs are trending on eBay or other online marketplaces like Etsy to inspire your creativity. Take a look at these funny death reaper designs and cute customized pet portrait phone cases.

AirPod cases

In 2022, 87% of teens in the US owned an iPhone, and 72% had AirPods. I bet these teens are interested in custom AirPod cases that would impress their friends.

For some inspo, check out these sentimental designs with personalized songs or this humorous “Don’t touch my pods” design.

Other top-selling items in smartphone accessories

Besides smartphone and AirPod cases, other top-selling items on eBay include screen protectors, headphones, chargers, power banks, and cables. Just make sure you’re sourcing products from a reliable manufacturer or wholesaler.

2. Clothing

Selling clothing is always a good idea. In fact, fashion is the top online shopping category in the world, with a total of $990B spent in 2023. What’s more, the global apparel market was worth $1.74T in 2023 and is expected to keep growing annually at 2.8%.

So, which clothing items get the most online sales?


Virtually every person in the world owns at least one t-shirt—they make excellent gifts, can be styled multiple ways, and are also one of the most affordable garments. Who doesn’t love custom t-shirts with unique designs that express your personality?

You could go with eco-friendly t-shirts for environmentally conscious customers or target fitness enthusiasts by selling all-over print t-shirts with sweat-wicking properties.

We’ve compiled a list of the best-selling t-shirt designs to help you get started. Having trouble choosing the right t-shirt for your prints? Check out our list of top-quality t-shirts for printing.


Custom hoodies are a must-have item in any streetwear fashionista’s wardrobe. These timeless style statements are cozy, comfy, laid-back, and luxurious all at the same time. Hoodies keep you warm, often come with spacious pockets, and offer plenty of fabric real estate for epic designs.

Here are 37 hoodie design ideas to get you inspired. You may also want to check out our guides on how to start a clothing brand in 2023 or how to start a streetwear brand from scratch.

a person wearing a pink sweatshirt

Source: Etsy


Women’s clothing is one of the hottest eBay categories, and leggings make up many of these listings. They’re comfortable, flattering, and movement-resistant, making them the ideal workout or yoga companion.

Sell custom leggings with all-over prints and multiple styles to appeal to yogis, joggers, gym goers, or even casual outfitters.

a pair of women wearing colorful leggings

Source: Printful


Listing custom tracksuits is an excellent way for customers to buy multiple items to complete their look. Check out these all-over print track pants that perfectly match this lightweight zip-up windbreaker. Or these unisex joggers that pair with this light zip-up hoodie.

3. Clothing accessories

In 2023, the clothing accessories market generated $58.71B, with an annual growth rate of 2.9%. Any fashionista knows that accessories can transform an outfit from basic to super stylish. This is yet another profitable product niche for your eBay store.

Let’s go over some of the top-selling products in this category.


Whether they protect you from the cold or sunlight, mask a bad hair day, or simply add flair to your outfit, hats are a must-have. They’re extremely diverse as well. You have beanies for colder days, baseball caps for sunny outings, or bucket hats for streetwear enthusiasts.

Browse our hat selection for various styles, from foam trucker hats and vintage corduroy caps to kids’ hats and tie-dye beanies.


Bags are another essential clothing accessory and one of the best-selling items on eBay. Each type of bag serves a specific occasion and style.

a collage of images of bags

Source: Etsy

Handbags are great for everyday outings and come in various sizes to cater to anyone’s needs. This all-over print cross-body bag adds a chic touch to any casual outfit.

Tote bags have become the go-to option for running errands in style while efficiently carrying all your essentials. Create custom tote bags with artwork, elegant embroidery, or all-over prints to add color and beauty to everyday life.

Sportspeople need a convenient way to carry all their equipment—that’s where duffle bags come to the rescue. Create custom duffle bags with colorful patterns and motifs to appeal to gym addicts.

Festival fans and concertgoers need a fanny pack or drawstring bag to keep their essentials safe. Add a stylish all-over print drawstring bag, or choose an eco-friendly option with an embroidered design or DTG print.

Last but not least, the backpack is the most comfortable and useful bag. Whether your customers are hikers, frequent travelers, digital nomads, or schoolkids, they need backpacks. Plus, custom backpacks with cool designs are not only useful, but they can also elevate an outfit.


Wearing a little black dress with heels creates an elegant dinner outfit. Swapping the heels for sneakers allows for miles of walking in style and comfort. Shoes are powerful.

Sneakers are built for comfort, but they’re also one of the most popular clothing accessories in streetwear fashion. Naturally, they’re also one of the best-selling items on eBay. Sneakers offer an excellent blank canvas for artistic expression. Take one of our custom shoes and let your creativity run wild.

a screenshot of a shoe shop

Source: eBay


The scrunchie market is a surprisingly profitable niche and is expected to reach $4.3B by 2031. Put your own spin on our all-over print recycled scrunchy and add it to your women’s clothing collection.


Increasing awareness about the harmful effects of UV rays on our eyesight means people are buying sunglasses more than ever. The global market for sunglasses was valued at $29.72B in 2022 and is projected to grow by 6.2% annually from 2023 to 2030.

4. Home decor

Revenue in the home decor market reached a booming $125.50B in 2023, and it’s forecast to grow at an annual growth rate of 4.77% from 2023 to 2028. With remote work becoming more prevalent, people seek to revamp their living spaces.

With a little ingenuity, you, too, can become an eBay bestseller in home decor. Let’s explore the top-selling items in this eBay best-selling item category.

Wall art

Adding custom wall art to an otherwise bare room is an excellent way to infuse it with personality. This simple addition can transform a dull space into a vibrant and lively one. Wall art comes in many forms—canvas prints, metal prints, posters, and flags.

If you’re new to wall art creation, check out this artist’s step-by-step guide on creating custom wall art to get you started.

Holiday decor

Many people enjoy decorating their homes for upcoming festivities. Custom holiday decor can add another level of personalization to their homes. Plus, adjusting your catalog according to the changing seasons ensures successful listings.

Christmas bells are ringing? It’s time to list fun stockings, playful wrapping paper, and wooden ornaments for the Christmas tree. New Year’s around the corner? Start listing wall calendars with inspirational themes, cute animals, or anything that may cater to your niche market.

Festivities are usually accompanied by a leisurely meal in company. Make setting the table fun with custom placement mats, matching table runners, and personalized cloth napkins.


How to elevate a living room? A custom blanket can be a striking design element, a dear memento, or an amazing accessory for refreshing afternoon naps. Some design ideas include cute animal prints, colorful motives, or elegant embroidery on our cozy sherpa blanket.


Selling custom pillows and pillowcases on your eBay store is a great way to tap into the home decor market. They enhance home aesthetics, provide comfort, and create a cozy atmosphere.


Custom stickers to pop on everyday items can add a playful note to any room. You can also sell removable window stickers for big Christmas, Halloween, or Easter festivities. Check out this list of 39 sticker ideas to spark your creativity.


Who says plushies are only for kids? Plushies are a wonderful way to make a house feel like a home. Especially if you don’t have any pets—a plush animal is the next best thing. But plushies can be any character or food item, too.

Check out these cute pastry plushies on eBay.

a group of stuffed toys on a chair

Source: eBay

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5. Fitness products

The global fitness equipment market is expected to grow from $13.8B in 2022 to $15.62B by 2032, with an annual growth rate of 1.3% during 2023–2032. It’s no wonder sporting goods are some of the best-selling items on eBay.

We’ve listed some sports items in previous product categories, like leggings, scrunchies, windbreakers, tracksuits, baseball caps, sneakers, and duffle bags. But the list can go on.

Let’s explore some of the top-selling items on eBay in this profitable category.

Sports bras

Any active girl’s best friend and an inseparable partner to leggings. Sports bras provide stylish support, make workouts comfortable, and keep sweat at bay. Our all-over print sports bras are the perfect canvas for your creative expression.

a woman in a sports garment

Source: Printful

Athletic shorts

Looking to target fitness enthusiasts during the warmer seasons? Athletic shorts are one of the best-selling items on eBay. Check what other eBay sellers are offering and see where you can improve. Browse our shorts catalog to find recycled swim trunks, yoga shorts, biker shorts, and more.

Yoga mats

Yoga mats are one of the top-selling items on eBay. The global yoga and exercise mat market alone was valued at $9.52B in 2021 and is expected to grow by 3.1% per annum until 2030. Add a high-quality yoga mat with stunning designs and watch the sales roll in.

Our custom yoga mat is perfect for exercising, stretching, or meditating. It provides stability and comfort with anti-slip rubber on the bottom and soft microsuede on top.


Ever get a drop of sweat in your eye? It stings badly. That’s why intense workouts call for headbands to keep that sweat away from your precious eyes. Create stylish custom headbands that improve workouts and upscale outfits. Your customers will thank you later.

Water bottles

Refillable water bottles are an athlete’s best friend. Our 25 oz. custom sports bottle is perfect for staying hydrated during workouts. It’s made of 50% recyclable plastic and resists stains, shattering, and odors, keeping your drink fresh and safe.

a woman holding a bottle with a towel around her neck

Source: Printful

Thanks to the spill-proof lid and bite valve, you can enjoy your drink without any leaks. Design your own and start selling today!

Athletic socks

Having your socks slipping into your shoes while running is anything but pleasant. Every runner or sports fan needs socks that offer blister protection, keep the feet dry and warm, and are light and breathable.

6. Pet products

Many consider their pets as family members, meaning they deserve to be pampered and receive gifts. That’s why it’s no surprise that the global market size for pet care was $235.32B in 2022. It’s projected to grow to $368.88B by 2030, with an annual growth rate of 5.92% during the forecast period.

What pet supplies are generating the most profit for top eBay sellers?

Pet bowls

Pet bowls are one of the top-selling items on eBay. They come in various designs, from classic stainless steel to more unique and elevated options. Some bowls even have smart technology to monitor and regulate your pet’s diet.

Consider the bowl’s material, size, and design to cater to different pet needs. Check out our custom pet bowls with double-walled stainless steel and an anti-slip rubber base. They’re built to last and withstand even the most hasty pets.

a dog sitting next to two bowls

Source: Printful


Pet collars are functional and stylish, used for identification, leash attachment, and training. They come in various materials and designs, from simple to personalized and blinged-out options. Don’t forget anti-tick and flea collars that keep pets safe and healthy.


Ensuring our furry friend’s well-being is crucial, and a comfortable bed does the trick. When selecting a pet bed, consider what pet size you’re catering to, their sleeping habits, and any specific needs they may have.

Hair remover

As a pet owner, you may know how challenging it can be to keep your home fur-free. But with a high-quality hair remover, like brushes, gloves, or lint rollers, you can keep your home clean. Add hair removers to your pet supplies list and make your customers happy.

7. Home and garden appliances

The global household appliances market grew from $551.29B in 2022 to $606.58B in 2023, exhibiting an incredible growth rate of 10%, showing no signs of stopping. Explore the most sold items on eBay in the home and garden section and start selling today.

So, what are the most sold items on eBay in this category?


Illuminate your customers’ lives with stunning and budget-friendly lighting options in your eBay catalog. From chandeliers to floor lamps, find what fits your seller style. Make your eBay store the go-to for stylish lighting solutions.

Garden chairs

Garden chairs are a must-have for outdoor relaxation. They come in classic and modern designs, providing comfort and style. By offering a variety of chairs, you’ll cater to homeowners who want to create inviting outdoor spaces.


a screenshot of a barbecue grill

Source: Printful

Barbecues are perfect for enjoying the great outdoors and getting together with friends and family. And let’s face it, who doesn’t love a good BBQ? Offer a sweet selection of top-notch barbecue grills and accessories on your eBay store and become a top seller in no time.


Parasols provide shade and protection from the sun, making them essential for outdoor comfort and skin health. Offer a variety of sizes and designs to allow customers to stay cool and wrinkle-free while enjoying their outdoor spaces.

8. Automotive parts

Let’s look at the top-selling items on eBay in automotive parts. The global automotive parts and accessories market was worth $2.42B in 2022 and is expected to grow at a rate of 3.8% per year until 2028.

What are some of the eBay top-selling items in this category?

a collage of parts and accessories

Source: eBay

Exterior parts

Exterior parts like steel bumpers, grilles, and side mirrors are often replaced or upgraded with aftermarket options. Consider entering this niche market if you find a good contact for spare parts and motor vehicle components.

Wheels and tires

Top-notch wheels, tires, and suspension parts like shocks, struts, and leveling kits upgrade your vehicle’s performance. Note that selling products in this category may require a large initial investment.

Car lights

Just like homes and gardens, vehicles need lighting, too. This includes headlights, light bulbs, tail lights, and fog lights.

9. Collectibles

Some of the best-selling products on eBay are collectibles. According to estimates, the collectibles market was worth $458.2B in 2022 and is projected to reach $1T by 2033, with an annual growth rate of 6.2% across all collectible products.

This category includes various rare items that are valued and sought by collectors. You can choose to make auction-style listings for collectibles so that customers can place bids until the highest one wins. Find out more about selling items through auctions on eBay.

What collectibles are most likely to attract potential buyers?


Everyone knows at least one person who collects Star Wars figurines, right? Sell collectible toys on eBay to cater to enthusiasts looking for unique items that bring back fond memories.

Sports memorabilia

a screenshot of a sports card

Source: eBay

Add excitement to your store with sports memorabilia. Fans and collectors love signed items, vintage trading cards, and unique sports-related products. Expand your offering and attract new buyers today.


NFTs, or non-fungible tokens, are one-of-a-kind digital assets that have transformed the collectibles market. From digital art to virtual real estate, they are highly sought after. List NFTs that appeal to art enthusiasts and crypto collectors to capitalize on this digital revolution.


eBay is an ideal platform for showcasing art that caters to diverse tastes. Whether you deal in contemporary art, antique paintings, or sculptures, your eBay store can connect artists and art lovers, making it an artistic haven.

10. Jewelry and watches

a screenshot of a website

Source: eBay

This eBay top-selling items list wouldn’t be complete without watches and jewelry. In fact, revenue in the watches and jewelry market reached an astonishing $374.10B in 2023, with an expected annual growth rate of 3.84% (2023–2026).

What type of jewelry and watches should you add to your online store?

Necklaces, pendants, bracelets, and earrings are the most diverse and convenient items sold online in the jewelry category. Anyone can wear them; they’re easily adjustable, and there are endless styles.

If you’re crafty, you can make your own handmade jewelry and list it on the eBay marketplace.


Watches come in many varieties. They can be divided by functionality as digital, analog, chronograph, or hybrid watches. There are also many different styles of watches—aviator, smart, military, luxury, diving, racing, etc. Consider selling watches for men or women and sticking to one style and functionality to create your niche.

11. Computers and smartphones

a screenshot of a computer

Source: eBay

We already established that most people on this planet own a smartphone. But did you know that 67% of people use laptops to access the internet, and an astonishing 94.2% of US households own at least one computer? Yes, computers and smartphones are some of the best-selling items on eBay.

Apple, Dell, ASUS, HP, and Lenovo are currently popular brands. Don’t forget to offer custom laptop sleeves, so your customers can protect their precious tech.

12. Supplements & Vitamins

a screenshot of a product

Source: eBay

To complete our list of best-selling items on eBay, let’s look at supplements and vitamins. The global dietary supplements market was valued at $124.7B in 2022 and is expected to grow annually by 4%+ from 2022 to 2027.

Supplements with ingredients like turmeric, ashwagandha, elderberry, echinacea, ginger, magnesium, melatonin, and CBD are in high demand for immunity, stress management, and better sleep. Another popular niche is vitamin combos for specific purposes, like vitamins for glowing skin or acne treatment.

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Tips for finding your next eBay bestseller: how to evaluate the competition

The level of competition when selling items on eBay varies widely based on factors like the product category, demand, and the specific product. Luckily, there are a few guidelines to evaluate the competition.

  • Competitor analysis: When researching your competition, analyze existing listings for quality, pricing, and seller ratings.

  • Market research: Conduct thorough market research to gauge demand. Analyze active listings for similar products.

  • Niche products: Consider offering niche products in the category to face less competition by catering to specific or underserved audiences.

  • Feedback and reviews: Prioritize excellent customer service for positive feedback and a competitive edge.

  • Long-tail keywords: Include long-tail keywords in your listings to compete with fewer sellers targeting the same keywords.

  • Pricing strategy: Based on market research, set competitive prices that offer value rather than simply having the lowest price.

  • Continuous improvement: Optimize your listings, titles, descriptions, and images frequently based on customer feedback and market changes.

Interested in a business model that guarantees virtually no upfront costs? Check out how to sell print-on-demand products on eBay.

Open your eBay store and start selling today

As a beginner in ecommerce, eBay presents a vast canvas for your entrepreneurial voyage. With our extensive list of best-selling products and the convenient print-on-demand business model, you’re ready to start selling.

eBay is a stepping stone towards realizing your full potential in the realm of online entrepreneurship. Dedication, continuous learning, and adaptation to market trends can lead to a thriving eBay business.

Remember to follow our tips on beating the competition. No matter what happens, seize the opportunities, embrace the lessons, and embark on your eBay journey with enthusiasm. Your success story is just a listing away.


By Zoe Amora Iranzo-Lauriņa on Dec 26, 2023

Zoe Amora Iranzo-Lauriņa

Guest author

Zoe is a creative writer, multilingual translator, and certified yoga instructor with a passion for learning, traveling, and global cuisine. When she's not typing away at her PC, you can find her teaching yoga in the park, reading on the couch with her cat, or plunging in the Mediterranean.

Zoe is a creative writer, multilingual translator, and certified yoga instructor with a passion for learning, traveling, and global cuisine. When she's not typing away at her PC, you can find her teaching yoga in the park, reading on the couch with her cat, or plunging in the Mediterranean.