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Blog / Style & trends / 40+ Best Selling Items on eBay in 2025

Style & trends

40+ Best Selling Items on eBay in 2025

40+ Best Selling Items on eBay in 2025
Zoe Amora Iranzo-Lauriņa

By Zoe Amora Iranzo-Lauriņa

17 min read

Do you dream of being among the most successful sellers on eBay, earning over $100K a year? Founded in 1995, eBay has evolved into a full-fledged ecommerce platform where people can sell anything and access guaranteed traffic.

You too can become an eBay seller and start selling any product you choose. But remember that competition is high. To rank among the top eBay sellers, you have to know the best-selling items on eBay.

Luckily, we’ve conducted eBay market research and compiled the best-selling products so you can make educated choices. Make sure to stick around until the end for tips on evaluating the competition and finding your next eBay bestsellers.

Top-selling eBay categories

With over 30 main product categories and virtually endless items, finding what to sell on eBay can be overwhelming. We’ve narrowed down the list to 12 categories and 40+ best-selling items on eBay, allowing you to focus on creating successful listings.

Let’s dive in!

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1. Smartphone accessories

The global mobile phone accessories market has been growing steadily in recent years. It was valued at $274.34B in 2023 and is expected to reach $370.65B by 2032. This represents a compound annual growth rate (CAGR) of 3.4% from 2024 to 2032.

Moreover, 60.42% of us own a smartphone, and most buy phone accessories like cases and grips to protect our devices, use them more conveniently, or make a style statement.

So, what are some of the hottest items in this category?

Phone cases

Cell phone cases, covers, and skins are essential to anyone who treasures their smartphone. After breaking my iPhone screen once, I started purchasing protective cases to prevent any future accidents. Safe to say, it hasn’t happened again!

As of 2024, the top-selling smartphones are made by Apple or Samsung. But you’ll need to stay on top of new model releases to supply cases for the latest devices. If you do, the demand will be there immediately. When buying a phone case, the deciding factor tends to be the design. It’s a way for the phone owner to express their style and personality, and a unique phone case can make it easier to quickly spot your device on a table or another crowded space. 

See what type of cell phone cases are trending on eBay or other online marketplaces like Etsy to know what would be a good idea to sell online. 

AirPod cases

In 2024, 87% of teens in the US owned an iPhone, and around 70% had AirPods. Most of these teens are probably interested in custom AirPod cases to impress their friends.

Items like these are not just about the function (protecting your AirPods) but also about the look. So you’ll need some interesting designs to catch the eye of eBay customers. For solid design inspiration, check out these sentimental designs with personalized songs or funny “Don’t touch my pods” design.

Other top-selling items in smartphone accessories

Besides smartphone and AirPod cases, other top-selling items on eBay include screen protectors, headphones, chargers, power banks, and cables. Just make sure you’re sourcing products from a reliable manufacturer or wholesaler.

2. Clothing

Selling clothing is always a good idea. In fact, fashion is one of the top online shopping categories in the world. The global apparel market is estimated to reach $1.79T in 2024 and will keep growing annually at 2.65%.

So, which clothing items get the most online sales?

T-shirts

Virtually every person in the world owns at least one t-shirt, and if somehow you’re not part of this group, chances are, you’ll get one soon—the global t-shirt market is expected to exceed $45.5B in 2024. They make excellent gifts, can be styled in multiple ways, and are one of the most affordable garments. Who doesn’t love custom t-shirts with unique designs that express your personality?

Source: eBay

Source: eBay

When it comes to styles and fabrics, the options are endless. You could go with eco-friendly t-shirts for environmentally-conscious customers, target fitness enthusiasts by selling shirts with sweat-wicking properties, launch a streetwear brand with oversized tees, etc.

The same goes for designs. Pick your niche, check out what the best-selling brands in this market offer, and decide what could work for your store.

Hoodies

Hoodies are a must-have item in any streetwear fashionista’s wardrobe. And the data proves it, with the global market size of hoodies reaching $25B in 2023. These timeless style statements are cozy, comfy, laid-back, and luxurious all at the same time. Hoodies keep you warm, often come with spacious pockets, and offer plenty of fabric real estate for epic designs.

a person wearing a black hoodie with a sloth wearing headphones

Source: eBay

Leggings

Women’s clothing is one of the hottest eBay categories, and leggings make up many of these listings. They’re comfortable, flattering, and movement-resistant, making them the ideal workout or yoga companion. And it’s not just fitness enthusiasts who buy leggings. With a global market size of $13.81B in 2024, leggings are a popular choice for everyday wear, offering style and comfort outside the gym too.

a pair of women wearing colorful leggings

Source: Printful

Sports bras

Any active girl’s best friend and an inseparable partner to leggings. Sports bras provide stylish support, make workouts comfortable, and keep sweat at bay.

Source: Printful

Source: Printful

Tracksuits

Listing tracksuits is an excellent way for customers to buy multiple items to complete their look. You can offer various item combinations for different situations. For example, track pants and windbreakers are excellent for running or hiking outside, while joggers and zip-up hoodies can be worn at the gym or when running errands.

Athletic shorts

Looking to target fitness enthusiasts during the warmer seasons? Athletic shorts are one of the best-selling items on eBay. Check what other eBay sellers are offering and see where you can improve. Similar to other categories, there are plenty of style options to choose from: yoga shorts, biker shorts, swim trunks, etc.

3. Clothing accessories

In 2024, the clothing accessories market is expected to generate $60.66B, with an annual growth rate of 2.82%. Any fashionista knows that accessories can transform an outfit from basic to super stylish. This is yet another profitable product niche for your eBay store.

Let’s go over some of the top-selling products in this category.

Hats

Whether they protect you from the cold or sunlight, mask a bad hair day, or simply add flair to your outfit, hats are a must-have. They’re extremely diverse as well. You have beanies for colder days, baseball caps for sunny outings, or bucket hats for streetwear enthusiasts.

Browse our hat selection for various styles, from foam trucker hats and vintage corduroy caps to kids’ hats and tie-dye beanies.

Source: eBay

Source: eBay

Bags

Bags are another essential clothing accessory and one of the best selling items on eBay. Each type of bag serves a specific occasion and style.

Source: eBay

Source: eBay

Handbags are great for everyday outings and come in various sizes to cater to anyone’s needs. There are endless style options, materials, and other elements to choose from. You can sell practical handbags for everyday use or offer luxury items for special occasions.

Tote bags have become the go-to option for running errands in style while efficiently carrying all your essentials. Sell tote bags with artwork, elegant embroidery, or prints to add color and charm to everyday life.

Sportspeople need a convenient way to carry all their equipment—that’s where duffle bags come to the rescue. If your eBay business sells sports apparel, adding gym bags to the collection is the next logical step.

Festival fans and concertgoers need a fanny pack or drawstring bag to keep their essentials safe. And it’s not just practical considerations that have made fanny packs popular again. With the popularity of street-style clothing and the revival of decades-old style trends, fanny packs are must-have items for many buyers.

Last but not least, the backpack is the most comfortable and practical bag. Whether your customers are hikers, frequent travelers, digital nomads, or students, they need backpacks. Plus, backpacks with cool designs are not only functional, but they elevate an outfit.

Shoes

Wearing a little black dress with heels creates an elegant dinner outfit. Swapping the heels for sneakers allows for miles of walking in style and comfort. This is one of the top-selling categories not just on eBay but other ecommerce marketplaces too. The global footwear market is expected to reach an impressive $489.1B in 2024.

Sneakers are built for comfort, but they’re also one of the most popular clothing accessories in streetwear fashion. Naturally, they’re also one of the best-selling items on eBay. Sneakers offer an excellent blank canvas for artistic expression.

a screenshot of a shoe shop

Source: eBay

Scrunchies

The scrunchie market is a surprisingly profitable niche, expected to reach $4.3B by 2031. With countless colors, patterns, and materials, scrunchies appeal to a wide range of tastes, making them an affordable and versatile accessory for both fashion and function.

Sunglasses

Increasing awareness about the harmful effects of UV rays on our eyesight means people are buying sunglasses more than ever. The global market for sunglasses was valued at $23.52B in 2023 and is projected to grow by 5.6% annually from 2024 to 2030.

4. Home decor

Revenue in the home decor market is expected to reach a booming $133.60B in 2024, and it’s forecast to grow at an annual growth rate of 3.89% from 2024 to 2029. Let’s explore the top-selling items in this product category.

Wall art

Adding wall art to an otherwise bare room is an excellent way to infuse it with personality. This simple addition can transform a dull space into a vibrant and lively one. Wall art comes in many forms—canvas prints, metal prints, posters, and flags. Plus, the style options are as vast as the art world. Settle on a niche you want to target with your ecommerce business, which will help you decide on the types of wall art items and styles to offer.

Source: eBay

Source: eBay

Holiday decor

Many people enjoy decorating their homes for upcoming festivities with different holiday decor, like ornaments, tablecloths, candles, etc. Plus, adjusting your catalog according to the changing seasons ensures successful listings.

Christmas bells are ringing? It’s time to list fun stockings, playful wrapping paper, and wooden ornaments for the Christmas tree. New Year’s around the corner? Start offering wall calendars with inspirational themes, cute animals, or anything that may cater to your niche market.

Festivities are usually accompanied by a leisurely meal in company. Make setting the table fun with placement mats, matching table runners, and cloth napkins.

Blankets

With a global market size of $15.14B in 2023, blankets are more than just practical, they’re a key part of home decor. Blankets add warmth, texture, and personality to any living space.

Source: Printful

Source: Printful

Pillows

Selling pillows and pillowcases on your eBay store is a great way to tap into the home decor market. They enhance home aesthetics, provide comfort, and create a cozy atmosphere.

Stickers

Custom stickers to pop on everyday items can add a playful note to any room. You can also sell removable window stickers for Christmas, Halloween, or Easter festivities.

Plushies

Who says plushies are only for kids? Plushies are a wonderful way to make a house feel like a home. A stuffed animal is the next best thing if you don’t have any pets. But plushies can be any character or food item too.

Check out these cute pastry plushies on eBay.

a group of stuffed toys on a chair

Source: eBay

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5. Fitness products

The global fitness equipment market is expected to grow from $16.99B in 2023 to $30.61B by 2034, with an annual growth rate of 5.5% during 2024–2034. It’s no wonder sporting goods are some of the best-selling items on eBay.

We’ve listed some sports items in previous product categories, like leggings, scrunchies, windbreakers, tracksuits, baseball caps, sneakers, and duffle bags. But the list can go on.

Let’s explore some of the top-selling items on eBay in this profitable category.

Yoga mats

Yoga mats are one of the top-selling items on eBay. The global yoga and exercise mat market alone was valued at $10.19B in 2023 and is expected to grow by 3.2% annually until 2032. Yoga mats are perfect for exercising, stretching, or meditating, and they’re a popular item among gym-goers and those who prefer working out at home.

Source: Printful

Source: Printful

Headbands

Ever get a drop of sweat in your eye? It stings badly. That’s why intense workouts call for headbands to keep that sweat away from your precious eyes. Sell stylish headbands that improve workouts and upscale outfits. Your customers will thank you later.

Water bottles

Refillable water bottles are an athlete’s best friend, helping you stay hydrated during workouts. You can sell water bottles of different sizes, materials, and designs. Research what types of items are in high demand among your target market and find a supplier to source high-quality products.

a woman holding a bottle with a towel around her neck

Source: Printful

Athletic socks

Having your socks slipping into your shoes while running is anything but pleasant. Every runner or sports fan needs socks that offer blister protection, keep the feet dry and warm, and are light and breathable.

6. Pet products

Many consider their pets family members, meaning they deserve to be pampered and receive gifts. That’s why it’s no surprise that the global market size for pet care was valued at $246.66B in 2023. It’s projected to grow to $427.75 by 2032, with an annual growth rate of 6.45% during the forecast period.

What pet supplies are generating the most profit for top eBay sellers?

Pet bowls

Pet bowls are one of the top-selling items on eBay. They come in various designs, from classic stainless steel to more unique and elevated options. Some bowls even have smart technology to monitor and regulate your pet’s diet. Consider the bowl’s material, size, and design to cater to different pet needs.

a dog sitting next to two bowls

Source: Printful

Collars

Pet collars are functional and stylish, used for identification, leash attachment, and training. They come in various materials and designs, from simple to personalized and blinged-out options. Don’t forget anti-tick and flea collars that keep pets safe and healthy.

Beds

Ensuring our furry friend’s well-being is crucial, and a comfortable bed will do the trick. When selecting a pet bed to sell, consider the pet size you’re catering to, their sleeping habits, and any specific needs they may have.

Source: eBay

Source: eBay

Hair remover

As a pet owner, you may know how challenging it can be to keep your home fur-free. But with a high-quality hair remover, like brushes, gloves, or lint rollers, you can keep your home clean. Add hair removers to your pet supplies list and make your customers happy.

7. Home and garden appliances

The global household appliances market grew from $596.03B in 2023 to $644.42B in 2024, flexing an incredible growth rate of 8.1% and showing no signs of slowing down. Explore the most sold items on eBay in the home and garden section and start selling.

Lighting

Illuminate your customers’ lives with stunning and budget-friendly lighting options in your eBay catalog. From chandeliers to floor lamps, find what fits your sellers’ style. Make your eBay store the go-to shop for stylish lighting solutions.

Source: eBay

Source: eBay

Garden chairs

Garden chairs are a must-have for outdoor relaxation. They come in classic and modern designs, providing comfort and style. By offering a variety of chairs, you’ll cater to homeowners who want to create inviting outdoor spaces.

Barbecues

Barbecues are perfect for enjoying the great outdoors and getting together with friends and family. And let’s face it, who doesn’t love a good BBQ? Offer a sweet selection of top-notch barbecue grills and accessories on your eBay store and become a top seller in no time.

a screenshot of a barbecue grill

Source: Printful

Parasols

Parasols provide shade and protection from the sun, making them essential for outdoor comfort and skin health. Offer a variety of sizes and designs to allow customers to stay cool and wrinkle-free while enjoying their outdoor spaces.

8. Automotive parts

Let’s look at the top-selling items on eBay in automotive parts. These types of items usually have higher prices, so it’ll come as no surprise that the global automotive parts and accessories market was worth $2.27T (!) in 2023 and is expected to grow at 3.9% annually through 2032.

What are some of eBay’s top-selling items in this category?

a collage of parts and accessories

Source: eBay

Exterior parts

Exterior parts like steel bumpers, grilles, and side mirrors are often replaced or upgraded with aftermarket options. Consider entering this niche market if you find a good contact for spare parts and motor vehicle components.

Wheels and tires

Top-notch wheels, tires, and suspension parts like shocks, struts, and leveling kits upgrade your vehicle’s performance. Note that selling products in this category may require a large initial investment.

Car lights

Just like homes and gardens, vehicles need lighting, too. This includes headlights, light bulbs, tail lights, and fog lights.

9. Collectibles

Some of the best-selling products on eBay are collectibles. According to estimates, the collectibles market was worth $484.6B in 2024 and is projected to reach $1T by 2033, with an annual growth rate of 6.2% across all collectible products.

This category includes various rare items that are valued and sought after by collectors. You can make auction-style listings for collectibles so customers can place bids until the highest one wins. Find out more about selling items through auctions on eBay.

What collectibles are most likely to attract potential buyers?

Toys

Everyone knows at least one person who collects Star Wars figurines, right? Sell collectible toys on eBay to cater to enthusiasts looking for unique items that bring back fond memories.

Sports memorabilia

Add excitement to your store with sports memorabilia. Fans and collectors love signed items, vintage trading cards, and unique sports-related products. But remember that to sell products of this type, you’ll need a trustworthy supplier—nothing can destroy a seller’s reputation faster than a fake item.

a screenshot of a sports card

Source: eBay

NFTs

NFTs, or non-fungible tokens, are one-of-a-kind digital assets that have transformed the collectibles market. From digital art to virtual real estate, they are highly sought after. List NFTs that appeal to art enthusiasts and crypto collectors to capitalize on this digital revolution.

Art

eBay is an ideal platform for showcasing art that caters to diverse tastes. Whether you deal in contemporary art, antique paintings, or sculptures, your eBay store can connect artists and art lovers, making it an artistic haven.

10. Jewelry and watches

a screenshot of a website

Source: eBay

This eBay top-selling items list wouldn’t be complete without watches and jewelry. In fact, revenue in the watches and jewelry market reached an astonishing $479.60B in 2024, with an expected annual growth rate of 4.65% (2024–2029).

What type of jewelry and watches should you add to your online store?

Popular jewelry

Necklaces, pendants, bracelets, and earrings are the most diverse and convenient items sold online in the jewelry category. Anyone can wear them; they’re easily adjustable, and there are endless styles.

If you’re crafty, you can make your own handmade jewelry and list it on the eBay marketplace. Handmade crafts are a time-consuming process that requires a lot of skill. You can sell these as premium items and set higher profit margins than for products you source wholesale.

Watches

Watches come in many varieties. They can be divided by functionality as digital, analog, chronograph, or hybrid watches. There are also many different styles of watches—aviator, smart, military, luxury, diving, racing, etc. Consider selling watches for men or women and sticking to one style and functionality to create your niche.

11. Computers and smartphones

We already established that most of us own a smartphone. But did you know that 67% of people use laptops to access the internet, and an astonishing 96.2% of US households own at least one computer? Yes, computers and smartphones are some of the best-selling items on eBay.

Apple, Dell, ASUS, HP, and Lenovo are popular brands. Don’t forget to offer laptop sleeves so your customers can protect their precious tech.

a screenshot of a computer

Source: eBay

12. Supplements & Vitamins

To complete our list of best-selling items on eBay, we can’t forget supplements and vitamins. The global dietary supplements market was valued at $124.7B in 2022 and is expected to grow annually by more than 4% until 2027.

Supplements with ingredients like turmeric, ashwagandha, elderberry, echinacea, ginger, magnesium, melatonin, and CBD are in high demand for immunity, stress management, and better sleep. Another popular niche is vitamin combos for specific purposes, like vitamins for glowing skin or acne treatment.

a screenshot of a product

Source: eBay

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Tips for finding your next eBay bestseller: how to evaluate the competition

The level of competition when selling items on eBay varies widely based on factors like the product category, demand, and the specific product. Luckily, there are a few guidelines to evaluate the competition.

  • Competitor analysis: When researching your competition, analyze existing listings for quality, pricing, and seller ratings.

  • Market research: Conduct thorough market research to gauge demand. Analyze active listings for similar products.

  • Niche products: Consider offering niche products in the category to face less competition by catering to specific or underserved audiences.

  • Feedback and reviews: Prioritize excellent customer service for positive feedback and a competitive edge.

  • Long-tail keywords: Include long-tail keywords in your listings to compete with fewer sellers targeting the same keywords.

  • Pricing strategy: Based on market research, set competitive prices that offer value rather than simply having the lowest price.

  • Continuous improvement: Optimize your listings, titles, descriptions, and images frequently based on customer feedback and market changes.

Interested in a business model that guarantees virtually no upfront costs? Check out how to sell print-on-demand products on eBay.

Open your eBay store and start selling today

As a beginner in ecommerce, eBay presents a vast canvas for your entrepreneurial voyage. With our extensive list of best-selling products, you’re ready to start selling.

eBay is a stepping stone towards realizing your full potential in the realm of online entrepreneurship. Dedication, continuous learning, and adaptation to market trends can lead to a thriving eBay business.

Remember to follow our tips on beating the competition. No matter what happens, seize the opportunities, embrace the lessons, and embark on your eBay journey with enthusiasm. Your success story is just a listing away.

Read next: Effective Tips for Selling on eBay: Sell Smarter, Not Harder

 

author

By Zoe Amora Iranzo-Lauriņa on Nov 5, 2024

Zoe Amora Iranzo-Lauriņa

Guest author

Zoe is a creative writer, multilingual translator, and certified yoga instructor with a passion for learning, traveling, and global cuisine. When she's not typing away at her PC, you can find her teaching yoga in the park, reading on the couch with her cat, or plunging in the Mediterranean.

Zoe is a creative writer, multilingual translator, and certified yoga instructor with a passion for learning, traveling, and global cuisine. When she's not typing away at her PC, you can find her teaching yoga in the park, reading on the couch with her cat, or plunging in the Mediterranean.