Starting an ecommerce store has never been easier. Not only are people buying things online more than ever before, but there are also countless tools to help you grow your online business.
If you’re looking to sell printed merchandise, one of the best ways to get started is by using print-on-demand dropshipping. That’s what Printful does – we take care of all of the production, packaging, and shipping (with no order minimums). And you’re free to focus on making your business the best it can be!
To use Printful, you’ll need to connect your store to an ecommerce platform. Printful integrates with a bunch of platforms, and Shopify is one of the best, most intuitive options. In fact, thousands of merchants use Shopify every day to power their businesses.
By connecting your Shopify store to Printful, here’s just some of what you’ll get:
- No upfront costs – you won’t have to worry about investing in costly inventory
- Automatic order fulfillment – you never have to process an order manually again!
- Customized branding – we make it look like you sent it out
Now that you know what is Shopify and how you can use it together with Printful, let’s go through the process of connecting the two.
How to set up your Shopify store
How to connect your Shopify store to Printful
Step 1. Create your Printful account (it’s free!)
This is super easy and only takes a few minutes. Just click Sign Up from Printful’s homepage and you’ll be taken here:
All you need is your name, email, and a password and you’re ready for the next step.
Step 2. Install the Printful app on Shopify
Log in to your Shopify account and go to the Apps menu on the left-hand side of the dashboard. Then click Visit the Shopify App Store.
When you’re here, search for Printful. You’ll find our app listed first under Orders and shipping.
Click on the Printful app.
Next click Add app and confirm the installation.
Click Install app and you’re ready for the next part!
Step 3. Connect your store
After you install the app, you’ll be asked to log into both your Shopify and Printful accounts. Just follow the steps and connect the two together.
Step 4. Add your products
Go to Printful and under Stores in your Dashboard, go to your store that you just connected. Click Add product; this will take you to Printful’s push generator where you can choose what products to sell.
A variant is a certain type of product that can be sold. For example, if you have a t-shirt that’s available in different sizes, each size will be a different variant.
You’re free to use the clipart and default text generator Printful offers, but if you want to get more creative, you can use your own designs for creating merchandise. While the most popular tool for this is Photoshop, there are plenty of free graphic design alternatives, too.
Once you have an image you want to place on a product, you can just import it by clicking upload file and it’ll appear on the mockup where you can adjust it further, if necessary.
Finally, you’ll want to add a product description. Printful products come with a standard product description, but you’re free to change it however you wish.
Use this opportunity to showcase your brand voice and let customers know what kind of experience they’ll have if they purchase your product
Printful also lets you set your own retail price, so you can change your margins depending on what works best for your ecommerce store.
Once you’ve finished adding your products, they’ll be visible in your Shopify store. You can click View in Shopify to see the product.
If you go back to (or just refresh) your store page within Printful dashboard, the product will appear synced.
For every order that’s made in your store, that is also configured in Printful, an automatic order will be made. You don’t have to worry about it!
Sit back and enjoy
So give it a try, and set up your Shopify store! You’re free to play around and experiment with products as much as you want. One thing you’ll need to do before you can actually start selling is adding a billing method. After you’ve done that, you’re ready to make your first sale!
Do you have any more questions we didn’t answer? Let us know in the comments section, and we’ll be sure to address them!
This article was originally published in April 2014; it has since been updated.