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Blog / Style & trends / 8 Trendiest Summer T-Shirt Colors of 2024

Style & trends

8 Trendiest Summer T-Shirt Colors of 2024

8 Trendiest Summer T-Shirt Colors of 2024
Lilija Karpjaka

By Lilija Karpjaka

8 min read

When it comes to fashion, t-shirts are the go-to comfort staple. As the seasons change, so do their trending colors.

This year, we’ve observed a spectrum of vibrant hues that have captivated the print-on-demand fashion, but eight of them are set to make waves. In this guide, we’ll unveil these top summer t-shirt colors to inspire you when crafting new custom t-shirts for your collection.

Let’s dive right in.

a screenshot of a computer screen

As we embrace the warmer months, the fashion forecast is clear—a kaleidoscope of pastels with a couple of standout shades.

The color palette for summer t-shirts is balanced between understated pastels and vibrant hues. Imagine the softness of peach fuzz and sky blue, then turn up the dial to the zest of electric orange and the rich depths of cherry red. These popular t-shirt colors will ensure your summer staples will be as dynamic and vibrant as the season itself.

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1. White and off white

The classic white tee stands as an eternal icon of summer fashion. This year, the Luar fashion show has reaffirmed white as a trend that will continue to dominate the spring-summer season of 2024.

More than just a fashion statement, white t-shirts bring an air of understated sophistication and a breezy vibe. They’re highly versatile and practical, reflecting the sun’s rays to keep you cool and acting as a pristine backdrop for any new design trends.

Choosing between the crisp, fresh appeal of true white or the soft, inviting allure of off-white, you’ll find that either option offers boundless versatility, effortlessly complementing any outfit or event with grace.

When choosing a custom t-shirt, you can pick any one, as most will have white as a standard option. Because you have so many options, consider the t-shirt’s fabric weight and style.

a woman wearing a black shirtRelaxed T-Shirt | Bella + Canvas 6400

 

The Relaxed T-Shirt is one of our all-time bestsellers. It’s made of lightweight ring-spun cotton, which is an excellent fabric for sizzling summer days because of its breathability and durability. 

a man in a white shirtOversized Faded T-Shirt | AS Colour 5082

 

If you’re looking for maximum comfort, this one’s for you. The Oversized Faded T-shirt is available in that soft off-white hue, a nod to the vintage aesthetic sweeping the fashion world. 

2. Deep red

This season’s t-shirt palette has taken a sumptuous turn. The striking reds that were all the rage in the colder seasons have matured into darker shades of burgundy and maroon.

Did you know maroon is a mix of red and brown, while burgundy is a mix of red and purple?

The best part is that these colors match black perfectly, so pairing them with other clothing items won’t be challenging for many of us. Burgundy also goes well with neutral colors like beige and gray and can even stand up to bolder combinations with navy or forest green, offering a fresh take on summer color blocking.

a man in a red shirtUnisex Staple T-Shirt | Bella + Canvas 3001

 

The Unisex Stape T-shirt is one of our evergreen trending products because it’s made from lightweight fabric, offering a hint of stretch for the perfect fit. It also has a wallet-friendly price point and a captivating maroon color option. It’s a must-have in any fashion-forward wardrobe. 

a red shirt with a yellow design on itUnisex Organic Cotton T-Shirt | Stanley/Stella STTU169

If you’re looking to dabble in the rich elegance of burgundy, the Organic Cotton T-shirt is the way to go. It offers a lush, deep burgundy that will have you parading around like a connoisseur of refined taste. 

This tee is also 100% organic. The substantial fabric thickness is designed to flow gracefully with your every move, providing comfort all day long.

3. Sky blue

 

This year, we’re bottling the tranquility of a cloudless summer sky and draping it over our shoulders. 

Step into the calming embrace of sky blue, a hue that whispers of soft breezes and cloudless days. This versatile color is a fantastic foundation for any color-loving wardrobe, ready to be paired with the crispness of fresh whites, the coolness of mint greens, and the warmth of corals. 

a white shirt with orange sun on itMen’s Classic Tee | Gildan 5000

 

The Men’s Classic Tee is designed to withstand the rigors of an active lifestyle while maintaining a polished look. Plus, it has that exact on-trend light blue color. 

a woman in a white shirtUnisex Garment-Dyed Heavyweight T-Shirt | Comfort Colors 1717

The Unisex Garment-Dyed Heavyweight T-Shirt comes in chambray blue—a subtle and sophisticated blue-gray reminder of early morning skies. This tee is made of 100% ring-spun cotton, which gives it that nice, thick, yet breathable feel. 

The garment-dyeing process gives each shirt a subtly aged look and a softness that will rival your most cherished vintage tee. 

Garment dyeing involves dyeing the finished garment rather than the fabric before it’s sewn, which can result in a more washed-out or faded color compared to traditional dyeing methods. 

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4. Soft green

Last year’s catwalks were neutral greens, but this spring and summer, we’re showing love to soft, muted hues.

It’s not just any green that’s making waves. Pistachio and sage’s soft green tones have been showing up on runways and street-style looks, signaling a refreshing and grounded trend.

When these tones are paired with neutrals, they conjure an aesthetic deeply rooted in nature’s tranquility.

 

The all-over print option offers a subtle way to incorporate the soft green tones of the season into your personal style and allows plenty of room for expression for your brand. This (to be) green tee can serve as a canvas for designs that range from understated to bold, and the best part is you can cover the entire shirt!

If you’re new to custom all-over t-shirt printing, check out our video guide:

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5. Pastel lilac

Pastel colors in pink hues have always held a special place in the heart of spring and summer collections, and this year is no exception, charming fashionistas and casual wearers alike with their nostalgic and dreamy vibes.

This season, a particularly mesmerizing shade has taken the spotlight—pastel lilac. This hue whispers of first blooms and gives off romantic vibes, but it also exudes confidence that’s refreshing and enchanting.

Lilac pairs beautifully with various colors, from neutral tones for a more understated look to metallics for a touch of glamour. 

These t-shirt models come in the same heather prism lilacs adding depth to the shirts with a subtle mix of hues. 

The heather prism lilac shade is perfect for those looking to gently introduce soft pastels into their wardrobes without overpowering their current wardrobes. When creating your design, add colors that harmonize with it: mint green, pale yellow, soft grey, cream or ivory, and dusty rose.

Valuable read: The Most Popular T-Shirt Colors to Sell This Year

6. Zesty orange

As the soft pastels lay their tranquil brushstrokes across the summer scene, a vibrant, zesty orange joins the mix, infusing the canvas with an energetic sizzle. 

This striking, bold orange embodies summer’s high spirits. It’s reminiscent of lively street festivals and the refreshing zest of freshly peeled citrus fruit. Of all the trending colors, this one is the loudest.

Blending orange with muted pastels like buttery yellow or sage green crafts a look that’s both warm and soothing, offering a visual representation of the season’s spirited yet serene nature.

The Unisex Staple T-shirt comes in several vibrant orange colors. The classic juicy orange is an excellent choice for those who want to make a bold statement. The burnt orange is a deeper, more subdued shade—ideal if you prefer a more understated yet equally impactful color. 

For fans of texture and depth in their apparel, the heather option offers a visually interesting blend of orange tones that create a marbled effect, adding character and uniqueness to the classic t-shirt design.

Learn more: 8 Best Quality T-Shirts for Printing

7. Peach fuzz

a close up of a flowerSource: Pantone

Peach fuzz has captured hearts in the fashion world and has been crowned color of the year! 

Its muted tones offer a tranquil backdrop that complements a spectrum of colors, from midnight blues to warm browns, making it the ultimate chameleon for your summer fashion canvas. In the fast-paced carousel of fashion trends, peach fuzz stands out as a serene pause, a color that marries modern allure with an ageless grace.

To create your custom peach fuzz shirt, we suggest the all-over print shirts because you can pick the exact shade you want. With the ability to customize every inch of the fabric, you have the freedom to incorporate varying shades of peach fuzz, from the lightest whisper of blush to deeper, sunset-inspired ones. 

a screenshot of a computerSource: Printful’s Design Maker

If you’re looking for design ideas, check out trending t-shirt designs here.

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8. Pastel yellow

This happy color is for those who wish to embody the season’s joy in a subtle yet impactful way. 

Pastel yellow tees serve as a wonderful backdrop for creativity, allowing bold graphics and patterns to pop. They can also be decorated with minimalistic embroidery, exuding a clean and crisp aura as inviting as a scoop of homemade lemon sorbet on a hot day.

Pastel yellow’s palette matches soft grey, pale pink, mint green, lavender, and coral, each offering a unique twist to your wardrobe. Together, they unlock boundless potential for crafting chic and visually captivating ensembles. 

Whether you’re drawn to the gentle allure of a soft pink embrace or the vivacious energy of coral, pastel yellow is a versatile canvas, allowing you to express your or your brand’s style.

Learn more: A Step-by-Step T-Shirt Design and Logo Placement Guide

Create your color symphony

Now you have your spectrum of summer t-shirt colors!

As the sun shines brighter and the days grow longer, it’s time to infuse your wardrobe with these inspiring t-shirt color trends. Let this curated selection of summer t-shirt hues be the palette for your personal style symphony. Mix and match, experiment with contrasts, or create a harmonious blend that speaks to your soul or brand.

If you need t-shirt design ideas, check out our article, 12 T-Shirt Design Trends for 2024, for the latest fashion creativity. And for those embarking on their custom t-shirt journey, uncover how easy it is to personalize shirts in 11 Things You Didn’t Know Printful’s Design Maker Could Do

We wish you a happy, sunny summer!

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By Lilija Karpjaka on Apr 29, 2024

Lilija Karpjaka

SEO Content Writer

Lilija is an SEO content writer at Printful. She's passionate about ecommerce, and in her spare time, she's an avid reader of various book genres.

Lilija is an SEO content writer at Printful. She's passionate about ecommerce, and in her spare time, she's an avid reader of various book genres.